fiber cookies
Worth a lookShows low returns (0.0%), but brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Avg price
Incredible$35.72avg listing price — sweet spot $15–$100
Price range
Great$5.69–$85.89cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Great9.4%search→purchase rate — share of searches ending in a sale
Market size
Great$1.2M$1.2M/yr · 365K searches
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Okay+5.3%90-day search growth — must beat 0% to launch
Review moat
Okay3,344.23avg incumbent reviews — the moat a new listing must climb
Competition
Bad81%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, fiber cookies is a $1.2M/yr Amazon United States market (365K searches/yr). The top 5 brands hold 100% of demand. Verdict: Worth a look — 52/100.
Data updated Jul 25, 2026 · scored weekly · How we score niches
fiber cookies market data
- Units sold / yr
- 40K–50K
- avg 2,500–3,000/product
- Revenue / yr
- $1.4M–$1.8M
- units × avg price
- Conversion rate
- 9.4%
- Avg BSR
- #198
- Page quality
- 0%
- Prime
- 38%
- Sponsored
- 38%
- Out of stock
- 6.7%
- Avg brand age
- 69 months
- Avg seller age
- 138 days
Competition & brand share
The top 5 products capture 81% of clicks — a locked-up shelf that new listings rarely crack.Brands
4 flat
Sellers
46
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
81%
Top 20: 100%
Open market
0%
- Metamucil89%
- 99 Cell LLC7%
- Med-Choice2%
- Fiber One2%
- Open — no brand owns it (0%)
Demand
Weekly Amazon search volume, last 46 weeks — +5.3% search growth over the last 90 days.Top fiber cookies search terms
- metamucil fiber thins170K/yr
- fiber cookies38K/yr
- fiber thins20K/yr
- metamucil wafers20K/yr
- metamucil cookies18K/yr
- metamucil fiber thins cinnamon spice8K/yr
- metamucil crackers15K/yr
- meta mucil fiber thins8K/yr
- metamucil fiber wafers8K/yr
- fiber wafers7K/yr
Top fiber cookies products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 13 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Metamucil Fiber Thins Daily Psyllium Husk Fiber Supplement Supports Digestive Health and Satisfies Hunger Apple Crisp Flavor 48 Total Servings (4 Packs of 12)
Metamucil$43.164.6★5,126 rev
Metamucil Fiber Thins Daily Psyllium Husk Fiber Supplement Supports Digestive Health and Satisfies Hunger Chocolate Flavor 48 Total Servings (4 Packs of 12)
Metamucil$41.884.6★5,543 rev
Metamucil MultiGrain Fiber Wafers Apple Crisp - 12 ct Pack of 2
Metamucil$24.874.6★1,281 rev
99 Cell LLC Fiber Thins Digestive Health Support Psyllium Fiber Bars Variety with Bleam Digestive Health Tip Card - Apple Crisp - Cinnamon Spice - Chocolate - Variety Pack of 3
99 Cell LLC$41.464.6★267 rev
Metamucil Meta Multi-grain Fiber Wafers by Meta Apple Crisp 24 count (Pack of 3) (OLD)
Metamucil$32.874.6★1,281 rev
Newest
by launch date
Fiber One 70 Calorie Brownies Chocolate Chip Cookie Snack Bars 2g Sugar Value Pack 12 Ct 10.6 oz
Fiber One$5.694,283 rev
99 Cell LLC Fiber Thins Digestive Health Support Psyllium Fiber Bars Variety with Bleam Digestive Health Tip Card - Apple Crisp - Cinnamon Spice - Chocolate - Variety Pack of 3
99 Cell LLC$41.46267 rev
Metamucil Fiber Gummies for Adults No Sugar Added Orange Flavor 5g Prebiotic Plant Based Fiber Supplement Blend 120 Count
Metamucil$23.7017,254 rev
Special Pack of 2 METAMUCIL WAFERS CINNAMON.77oz 12 per pack
Med-Choice$35.5617 rev
Metamucil MultiGrain Fiber Wafers Apple Crisp - 12 ct Pack of 2
Metamucil$24.871,281 rev
Trending
90-day click momentum
Metamucil Fiber Thins Chocolate Flavor Psyllium Fiber Supplement for Digestive Health 5g Fiber Per Serving 12 Packets (Pack of 6)
Metamucil$64.084.6★
Metamucil Fiber Thins Daily Psyllium Husk Fiber Supplement Supports Digestive Health and Satisfies Hunger Apple Crisp Flavor 48 Total Servings (4 Packs of 12)
Metamucil$43.164.6★
Special Pack of 2 METAMUCIL WAFERS CINNAMON.77oz 12 per pack
Med-Choice$35.564.5★
Metamucil Fiber Wafers Apple Crisp 24 Each (Pack of 9)
Metamucil$85.893.9★
Metamucil MultiGrain Fiber Wafers Apple Crisp - 12 ct Pack of 2
Metamucil$24.874.6★
What buyers say about fiber cookies
What buyers praise and complain about, mined from review topics.What buyers love
“Amazing taste”
“This is a healthy supplement that keeps your regular”
“convenient while on the go”
“Nice orange flavor”
“Worth it”
“As advertised”
“Decent enough”
“Actually works better and faster”
“Great little sweet treat”
“just a lot more chewy than other brands”
What buyers complain about
“Doesn't taste good”
“I did not get near the same results”
“Price is a little high”
“Artificial chemical taste”
“Sticky Gummies”
“so I've suffered with constipation a lot over the years”
“frustrating to use”
“Misleading”
“they had the wrong fiber for me”
“then definitely dont use more than qhalf of what the bottle tells you will bring you to your daily recommended intake”
Top return reasons
Common questions
- Is fiber cookies profitable to sell on Amazon United States?
- The niche generates $1.2M/yr across 13 tracked products. 90-day search growth is +5.3%. Flapen's verdict: Worth a look (52/100).
- How competitive is the fiber cookies niche?
- 4 brands and 46 sellers compete. The top 5 products take 81% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in fiber cookies?
- Top complaints mined from reviews: Taste-Overall, Functionality-Overall, Value For Money. The return rate is 0.0%.
- What does it cost to enter the fiber cookies niche?
- Listings span $5.69–$85.89; the average listing price is $35.72 (sweet spot $15–$100). The average incumbent carries 3,344 reviews — the moat a new listing must climb.