fexofenadine
Launch itA $2.1M/yr market growing +28.9% this quarter with returns at 0.0% — clears our launch bar.
Conversion
Incredible19.9%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Market size
Incredible$2.1M$2.1M/yr · 622K searches
Avg price
Great$16.94avg listing price — sweet spot $15–$100
Price range
Great$8.59–$36.88cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Good+28.9%90-day search growth — must beat 0% to launch
Review moat
Bad5,278.29avg incumbent reviews — the moat a new listing must climb
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Competition
Bad79%top-5 click share — a locked-up shelf
Brand share
Bad95%top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, fexofenadine is a $2.1M/yr Amazon United States market (622K searches/yr). The top 5 brands hold 95% of demand. Demand peaks in Apr–May. Verdict: Launch it — 58/100.
Data updated Jul 11, 2026 · scored weekly · How we score niches
fexofenadine market data
- Units sold / yr
- 100K–125K
- avg 6,000–8,000/product
- Revenue / yr
- $1.7M–$2.1M
- units × avg price
- Conversion rate
- 19.9%
- Avg BSR
- #65
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 93%
- Out of stock
- 0.4%
- Avg brand age
- 88 months
- Avg seller age
- 157 days
Competition & brand share
The top 5 products capture 79% of clicks — a locked-up shelf that new listings rarely crack.Brands
7 falling
Sellers
11
Top-5 brand share
95%
Top 20: 100%
Top-5 click share
79%
Top 20: 100%
Open market
2%
- Amazon Basic Care38%
- HealthCareAisle18%
- CAMBER PHARMACEUTICALS, INC18%
- HealthA2Z16%
- WELMATE5%
- Curist3%
- Open — no brand owns it (1 brand, 2%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +28.9% search growth over the last 90 days.Peak months: Apr, May · busiest ÷ quietest = 1.8×
Top fexofenadine search terms
- fexofenadine 180mg201K/yr
- fexofenadine170K/yr
- fexofenadine 180mg 24 hour78K/yr
- generic allegra39K/yr
- allegra generic32K/yr
- fexofenadine hydrochloride 180mg22K/yr
- fexofenadine hydrochloride11K/yr
- generic allegra 24 hour non drowsy10K/yr
- fexofenadine 24 hour5K/yr
- fexofenadine 24 hour non drowsy9K/yr
Top fexofenadine products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 14 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Amazon Basic Care All Day Allergy Relief Fexofenadine Hydrochloride Tablets 180 mg Antihistamine Non-Drowsy 24-Hour Relief for Sneezing Itchy Eyes Runny Nose Hay Fever 150 Count
Amazon Basic Care$21.644.7★2,791 rev
Camber Fexofenadine Antihistamine Non-Drowsy Indoor Outdoor 24hrs Allergy Relief Medicine 100 Tablets
CAMBER PHARMACEUTICALS, INC$10.384.7★1,452 rev
HealthCareAisle Allergy Relief - Fexofenadine Hydrochloride Tablets USP 180 mg - 180 Tablets - Allergy Medication Non-Drowsy 24-Hour Relief
HealthCareAisle$22.014.7★8,158 rev
HealthA2Z Fexofenadine Hydrochloride 180mg Antihistamine for Allergy Relief 24-Hour Antihistamine for Allergy Relief (120 Count (Pack of 1))
HealthA2Z$18.814.7★12,779 rev
Amazon Basic Care All Day Allergy Relief Fexofenadine Hydrochloride Tablets 180 mg Antihistamine Non-Drowsy 24-Hour Relief Indoor & Outdoor Allergy 30 Count
Amazon Basic Care$10.904.6★1,076 rev
Newest
by launch date
WELMATE - Allergy Relief - Fexofenadine HCl 180 mg - 24 Hour Non-Drowsy Antihistamine - Sneezing - Runny Nose - Itchy Eyes Nose & Throat - 40 Count
WELMATE$8.599,877 rev
GenCare - Allergy Relief Pills | Fexofenadine HCl 180mg 50 Tablets | Non Drowsy Antihistamine Allergy Pills for Hay Fever Seasonal Allergies Outdoor & Indoor Allergies | Relieves Itchy Eyes & Nose
GenCare$10.013,240 rev
Amazon Basic Care All Day Allergy Relief Fexofenadine Hydrochloride 180 mg Antihistamine Non-Drowsy 24-Hour Relief Cool Mint Coated Tablets 70 Count
Amazon Basic Care$14.39409 rev
Curist Fexofenadine Hydrochloride 180mg (300 Tablets) - 24 HR Antihistamine Allergy Relief Tablets (300 Count) All Day Strength Generic Fexofenadine Bulk Non Drowsy Allergy Relief
Curist$36.881,255 rev
Camber Non-Drowsy Fexofenadine Antihistamine Indoor Outdoor Allergy Relief Tablets 60Mg 100 Count
CAMBER PHARMACEUTICALS, INC$8.93292 rev
Trending
90-day click momentumWELMATE - Allergy Relief - Fexofenadine HCl 180 mg - 24 Hour Non-Drowsy Antihistamine - Sneezing - Runny Nose - Itchy Eyes Nose & Throat - 40 Count
WELMATE$8.594.7★
Camber Fexofenadine Antihistamine Non-Drowsy Indoor Outdoor 24hrs Allergy Relief Medicine 100 Tablets
CAMBER PHARMACEUTICALS, INC$10.384.7★
Amazon Basic Care All Day Allergy Relief Fexofenadine Hydrochloride 180 mg Antihistamine Non-Drowsy 24-Hour Relief Cool Mint Coated Tablets 70 Count
Amazon Basic Care$14.394.6★
HealthA2Z Allergy Relief Fexofenadine Hydrochloride 60mg 12-Hour Antihistamine Indoor & Outdoor Allergy Relief 120 Counts
HealthA2Z$10.384.7★
Amazon Basic Care All Day Allergy Relief Fexofenadine Hydrochloride Tablets 180 mg Antihistamine Non-Drowsy 24-Hour Relief for Sneezing Itchy Eyes Runny Nose Hay Fever 150 Count
Amazon Basic Care$21.644.7★
What buyers say about fexofenadine
What buyers praise and complain about, mined from review topics.What buyers love
“Great deal”
“Helps with my Allergies”
“Works well for my daughter”
“As advertised”
“Just as good as the name brand”
“200 mg works well”
“No side effects”
“No longer a chore to swallow”
“Easy to use”
“Great new taste”
What buyers complain about
“After starting this had tons of allergy problems. mostly nasal”
“Didn't work”
“cheaper”
“These are smaller than the other ones”
“It was like taking a double dose of Benadryl by mistake”
“Absolutely terrible product”
“This medicine did absolutely nothing for me”
“Drowsiness”
“It affects the taste of food”
“dried my nose up”
Common questions
- Is fexofenadine profitable to sell on Amazon United States?
- The niche generates $2.1M/yr across 14 tracked products. 90-day search growth is +28.9%. Flapen's verdict: Launch it (58/100).
- How competitive is the fexofenadine niche?
- 7 brands and 11 sellers compete. The top 5 products take 79% of clicks and top 5 brands hold 95% of demand.
- What do buyers complain about in fexofenadine?
- Top complaints mined from reviews: Allergies, Functionality-Overall, Value For Money. The return rate is 0.0%.
- When does demand for fexofenadine peak?
- Demand peaks in Apr–May; the busiest month runs 1.8× the quietest.
- What does it cost to enter the fexofenadine niche?
- Listings span $8.59–$36.88; the average listing price is $16.94 (sweet spot $15–$100). The average incumbent carries 5,278 reviews — the moat a new listing must climb.