Fertility Monitor

Shoppers searched for this 585K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.6% of those searches ended in a purchase. Searches in the last 90 days moved -2.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $3.3M a year.

Searches, last 12 months

585K

Growth, 90 days vs prior 90

-2.0%

Conversion, latest week

4.6%

Market size, estimated

$3.3Ma year

Peak month

October13.4× the quietest month

Top search term

inito122K searches a year

Listings sell for $123.33 on average, from $20.77 to $263.53. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 750 to 1,000 of them. At $123.33 that is $92K to $123K a year per listing.

Average price

$123.33above the $15 to $100 sweet spot

Price range

$20.77–$263.53

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

20K–25K

Units per listing a year

750–1,000

Revenue per listing a year

$92K–$123K

Returns

1.4%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 1.5% of listings are out of stock. The average listing ranks #244 within Home Tests. It carries 1,376 reviews at 4.26 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

94%

Out of stock, average day

1.5%

Average rank

#244in Home Tests

Average rating

4.26 starsAmazon United States average 4.42 stars

Average reviews

1,376per listing

Listings tracked

18

4 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months

4

Successful launches

4Amazon's first-year sales bar

Average brand age

42 months