Fennel Essential Oil
FailShoppers spend an estimated $12K a year here, so Fennel Essential Oil is a Fail.
- Flapen Score
- 45 / 100Ranks 9,665 of 14,768 Health & Household niches · −4 vs the category median of 4945
- Market size
- $12K/yr20K searches / yr
- 90-day growth
- -16.2%search demand this quarter
- Competition
- 66%top-5 click share · 17 brands · 25 sellers
Flapen Score
Fennel Essential Oil against its category
The dotted line is the Health & Household average. Past it, Fennel Essential Oil is stronger. Inside it, weaker.
Market
The Fennel Essential Oil market on Amazon at a glance
Shoppers on Amazon United States searched for Fennel Essential Oil 20K times last year and spent an estimated $12K. The top 5 brands take 68% of clicks. Demand peaks in Jan. Flapen scores it 45 out of 100, a Fail.
01 · Demand
An estimated 4.8% of those searches ended in a purchase.
Shoppers searched for this 20K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.8% of those searches ended in a purchase. Searches in the last 90 days moved -16.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $12K a year.
- Searches, last 12 months
- 20K
- Growth, 90 days vs prior 90
- -16.2%
- Conversion, latest week
- 4.8%
- Market size, estimated
- $12Ka year
- Peak month
- January1.7× the quietest month
- Top search term
- fennel oil8K searches a year
02 · Price
A sale here is worth $13.04.
Listings sell for $13.04 on average, from $6.97 to $23.17. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 100 to 250 of them. At $13.04 that is $1K to $3K a year per listing.
- Average price
- $13.04under the $15 to $100 sweet spot
- Price range
- $6.97–$23.17
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 2K–2K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $1K–$3K
- Returns
- 0.6%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
83% of listings pay for placement with sponsored ads. 78% ship with Prime. On an average day, 8.8% of listings are out of stock. The average listing ranks #1,393 within Aromatherapy. It carries 534 reviews at 4.39 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 83%
- Prime listings
- 78%
- Out of stock, average day
- 8.8%
- Average rank
- #1,393in Aromatherapy
- Average rating
- 4.39 starsAmazon United States average 4.42 stars
- Average reviews
- 534per listing
- Listings tracked
- 18
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 78 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 78 months
Products
Top Fennel Essential Oil products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 66% of clicks. Leaders hold, but buyers still shop past them.
Brands
17 flat
Sellers
25
Top-5 brand share
68%
Top 20: 100%
Top-5 click share
66%
Top 20: 100%
Open market
25%
- Brand 124%
- Brand 212%
- Brand 312%
- Brand 411%
- Brand 58%
- Brand 67%
Demand
Fennel Essential Oil search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan · busiest ÷ quietest = 1.7×
Search terms
Top Fennel Essential Oil search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- fennel oil8K/yr
- fennel essential oil8K/yr
- fennel seed oil3K/yr
- fennel seed essential oil447/yr
- fennel seed oil for skin364/yr
Reviews and returns
What reviews say buyers love and hate about Fennel Essential Oil
We read the reviews and the return reasons for every product selling here.
“I felt sick”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Fennel Essential Oil questions
Answered from the same tracked data.









