Febreze Air Purifier Filter Replacement

Shoppers searched for this 22K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 9.5% of those searches ended in a purchase. Searches in the last 90 days moved +4.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $44K a year.

Searches, last 12 months

22K

Growth, 90 days vs prior 90

+4.9%

Conversion, latest week

9.5%

Market size, estimated

$44Ka year

Peak month

September1.4× the quietest month

Top search term

febreze air purifier filter5K searches a year

Listings sell for $20.67 on average, from $9.82 to $29.35. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 100 to 250 of them. At $20.67 that is $2K to $5K a year per listing.

Average price

$20.67inside the $15 to $100 sweet spot

Price range

$9.82–$29.35

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–3K

Units per listing a year

100–250

Revenue per listing a year

$2K–$5K

Returns

0.4%of orders · Amazon United States median 2.1%

93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 7.7% of listings are out of stock. The average listing ranks #1,312 within Air Fresheners. It carries 1,078 reviews at 4.74 stars, so a new listing needs social proof before a better product.

Sponsored listings

93%

Prime listings

100%

Out of stock, average day

7.7%

Average rank

#1,312in Air Fresheners

Average rating

4.74 starsAmazon United States average 4.42 stars

Average reviews

1,078per listing

Listings tracked

14

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 61 months on average, so the names here are established.

Launched, last 12 months

2

Successful launches

0Amazon's first-year sales bar

Average brand age

61 months