favor boxes
Skip itStrong incumbent ratings (4.7★) — this niche doesn't clear our bar today.
Returns
Great1.7%return rate — above 5% kills the launch gate
Brand share
Good69%top-5 brand share — brands hold most of the demand
Review moat
Good1,222.92avg incumbent reviews — the moat a new listing must climb
Avg price
Good$12.54avg listing price — sweet spot $15–$100
Price range
Good$5.98–$25.43cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Okay56%top-5 click share — leaders hold, buyers still browse
Market size
Okay$205K$205K/yr · 924K searches
Growth
Bad-0.1%90-day search growth — must beat 0% to launch
Conversion
Bad1.8%search→purchase rate — share of searches ending in a sale
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
According to Flapen's Amazon United States niche tracking, favor boxes is a $205K/yr Amazon United States market (924K searches/yr). The top 5 brands hold 69% of demand. Verdict: Skip it — 43/100.
Data updated Jul 15, 2026 · scored weekly · How we score niches
favor boxes market data
- Units sold / yr
- 15K–20K
- avg 500–750/product
- Revenue / yr
- $188K–$251K
- units × avg price
- Conversion rate
- 1.8%
- Avg BSR
- #127
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 96%
- Out of stock
- 0.3%
- Avg brand age
- 32 months
- Avg seller age
- 143 days
Competition & brand share
The top 5 products take 56% of clicks — established leaders, but buyers still shop beyond them.Brands
18 falling
Sellers
43
Top-5 brand share
69%
Top 20: 100%
Top-5 click share
56%
Top 20: 92%
Open market
26%
- Oletx28%
- UnicoPak20%
- Happyhiram10%
- Moretoes6%
- XAGLVV5%
- VGOODALL5%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -0.1% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.4×
Top favor boxes search terms
- cajitas para dulces para fiesta141K/yr
- party favor boxes149K/yr
- favor boxes121K/yr
- gable boxes90K/yr
- candy boxes for party34K/yr
- party favor box41K/yr
- cajas para dulces de cumpleaos40K/yr
- goodie boxes43K/yr
- dulceros para fiestas infantiles31K/yr
- gable boxes for party favors27K/yr
Top favor boxes products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Oletx 30-Pack White Party Favor Treat Boxes Goodie Gable Paper Gift Boxes with Handles. Perfect for Wedding Birthday Graduation Babyshower.
Oletx$10.034.8★2,842 rev

UnicoPak 30 Pack Party Favor Boxes Treat Boxes White Gable Gift Boxes for Party Favors Goodies Cookies Treats Candies Meals Lunch 6.5x3.5x3.5 Inches
UnicoPak$10.074.8★1,383 rev

Happyhiram 50 Pcs Party Treat Boxes - White 6 Inch Candy Boxes with Handle - Paper Cookie Gift & Snack Goodie Bags for Kids Birthday Baby Shower Wedding
Happyhiram$15.924.8★1,385 rev

Moretoes 48 Pack White Party Favor Treat Boxes Gable Gift Boxes with Handles Candy Boxes for Birthday Wedding Baby Shower Holiday
Moretoes$14.514.8★3,321 rev

XAGLVV 24 Pack White Paper Gable Boxes 6.2 Inch Candy Boxes with Handle Snack Party Favor& Gift Cookie bags for kids Birthday Wedding Baby Shower Graduation.
XAGLVV$9.994.7★272 rev
Newest
by launch date
Homrelaxy 12 PCS White Party Favor Boxes with Handle 6.3x3.5x3.5 Inch Goodie Gable Boxes for Bakery Cookies Treats Candies Birthday Wedding and Events
Homrelaxy$5.9812 rev

MIMIND 32 Pack White Party Favor Boxes Gable Treat Boxes with Handles 6 x 3.5 x 3.5 Inches Birthday Gift Goodie Boxes for Cookies Candies for Wedding Baby Shower Party Supplies
MIMIND$13.4318 rev

24 Pcs Pastel Party Favor Treat Boxes Colorful Paper Candy Gift Gable Boxes for Party Favors Pastel Goodie Box for Birthday Wedding Spring Easter Parties Supplies Decorations 6 x 3.5 x 3 Inches
MASHAN$13.88114 rev

DjinnGlory 36 Pack White Party Favor Treat Boxes with Handle DIY Paper Boxes for Baby Shower Birthday All Occasion Small Gable Boxes for Small Business 6.18 x 3.58 x 3.38 Inches
DjinnGlory$12.94365 rev

Hxezoc 50 Pack Favor Boxes 2x2x2 Inches Clear Candy Treat Boxes with Gold Ribbons Mini Plastic Gift Boxes for Wedding Birthday Party Baby Shower Classroom Decoration Supplies
Hxezoc$11.20172 rev
Trending
90-day click momentum
Homrelaxy 12 PCS White Party Favor Boxes with Handle 6.3x3.5x3.5 Inch Goodie Gable Boxes for Bakery Cookies Treats Candies Birthday Wedding and Events
Homrelaxy$5.984.6★

MIMIND 32 Pack White Party Favor Boxes Gable Treat Boxes with Handles 6 x 3.5 x 3.5 Inches Birthday Gift Goodie Boxes for Cookies Candies for Wedding Baby Shower Party Supplies
MIMIND$13.435.0★

VGOODALL 16PCS Iridescent Party Favor Boxes 6.1x3.3x3.5 Inch Holographic Gable Boxes Gift Containers for Kids Snacks Candy Toys Birthday Party Wedding
VGOODALL$9.144.7★

MAQIHAN Clear Gift Bags with Handles - Party Favor Candy Bags Transparent
MAQIHAN$7.184.6★

24 Pcs Pastel Party Favor Treat Boxes Colorful Paper Candy Gift Gable Boxes for Party Favors Pastel Goodie Box for Birthday Wedding Spring Easter Parties Supplies Decorations 6 x 3.5 x 3 Inches
MASHAN$13.884.6★
What buyers say about favor boxes
What buyers praise and complain about, mined from review topics.What buyers love
“Great size”
“Fun gift”
“Good quality”
“Great deal”
“Easy to assemble”
“Accurate description”
“The boxes are sturdy”
“Colors are super cute”
“They are pretty durable”
“Ease of use”
What buyers complain about
“Extremely small bags”
“Not easy to assemble”
“I wish these were a bit cheaper”
“the quality is very poor”
“they smell of chemicals”
“Thin”
“They do not hold together without tape”
“They were a bit hard to close”
“Misleading”
“not as durable”
Top return reasons
Common questions
- Is favor boxes profitable to sell on Amazon United States?
- The niche generates $205K/yr across 26 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is -0.1%. Flapen's verdict: Skip it (43/100).
- How competitive is the favor boxes niche?
- 18 brands and 43 sellers compete. The top 5 products take 56% of clicks and top 5 brands hold 69% of demand.
- What do buyers complain about in favor boxes?
- Top complaints mined from reviews: Size-Overall, Assembly/Installation, Value For Money. The return rate is 1.7%.
- When does demand for favor boxes peak?
- Demand is steady year-round — the busiest month runs 1.4× the quietest.
- What does it cost to enter the favor boxes niche?
- Listings span $5.98–$25.43; the average listing price is $12.54 (sweet spot $15–$100). The average incumbent carries 1,223 reviews — the moat a new listing must climb.