Fathers Day Wrapping Paper

Shoppers searched for this 144K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.6% of those searches ended in a purchase. Searches in the last 90 days moved >1,000% against the 90 days before. Searches, conversion and average price together put the market at an estimated $58K a year.

Searches, last 12 months

144K

Growth, 90 days vs prior 90

>1,000%

Conversion, latest week

4.6%

Market size, estimated

$58Ka year

Peak month

June361.9× the quietest month

Top search term

fathers day wrapping paper88K searches a year

Listings sell for $8.73 on average, from $4.11 to $13.84. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 100 to 250 of them. At $8.73 that is $873 to $2K a year per listing.

Average price

$8.73under the $15 to $100 sweet spot

Price range

$4.11–$13.84

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

10K–13K

Units per listing a year

100–250

Revenue per listing a year

$873–$2K

Returns

1.5%of orders · Amazon United States median 2.1%

94% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 14.5% of listings are out of stock. The average listing ranks #730 within Gift Wrap Paper. It carries 535 reviews at 4.63 stars, so a new listing needs social proof before a better product.

Sponsored listings

94%

Prime listings

100%

Out of stock, average day

14.5%

Average rank

#730in Gift Wrap Paper

Average rating

4.63 starsAmazon United States average 4.42 stars

Average reviews

535per listing

Listings tracked

51

29 products launched here in the last 12 months. 8 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 22 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

29

Successful launches

8Amazon's first-year sales bar

Average brand age

22 months