Fall Wrapping Paper
FailShoppers spend an estimated $16K a year here, so Fall Wrapping Paper is a Fail.
- Flapen Score
- 49 / 100Ranks 7,059 of 14,768 Health & Household niches · on the category median49
- Market size
- $16K/yr91K searches / yr
- 90-day growth
- +77.6%search demand this quarter
- Competition
- 35%top-5 click share · 13 brands · 14 sellers
Flapen Score
Fall Wrapping Paper against its category
The dotted line is the Health & Household average. Past it, Fall Wrapping Paper is stronger. Inside it, weaker.
Market
The Fall Wrapping Paper market on Amazon at a glance
Shoppers on Amazon United States searched for Fall Wrapping Paper 91K times last year and spent an estimated $16K. The top 5 brands take 76% of clicks. Demand peaks in Sep–Oct–Nov. Flapen scores it 49 out of 100, a Fail.
01 · Demand
An estimated 1.8% of those searches ended in a purchase.
Shoppers searched for this 91K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.8% of those searches ended in a purchase. Searches in the last 90 days moved +77.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $16K a year.
- Searches, last 12 months
- 91K
- Growth, 90 days vs prior 90
- +77.6%
- Conversion, latest week
- 1.8%
- Market size, estimated
- $16Ka year
- Peak month
- November44.8× the quietest month
- Top search term
- fall wrapping paper38K searches a year
02 · Price
A sale here is worth $9.73.
Listings sell for $9.73 on average, from $5.61 to $15.59. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 0 to 100 of them. At $9.73 that is $0 to $973 a year per listing.
- Average price
- $9.73under the $15 to $100 sweet spot
- Price range
- $5.61–$15.59
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 5K–6K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$973
- Returns
- 1.4%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
46% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 35.4% of listings are out of stock. The average listing ranks #1,764 within Gift Wrap Paper. It carries 252 reviews at 4.72 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 46%
- Prime listings
- 100%
- Out of stock, average day
- 35.4%
- Average rank
- #1,764in Gift Wrap Paper
- Average rating
- 4.72 starsAmazon United States average 4.42 stars
- Average reviews
- 252per listing
- Listings tracked
- 26
04 · Newcomers
0 of last year's 7 launches cleared the first-year sales bar.
7 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 24 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 7
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 24 months
Products
Top Fall Wrapping Paper products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 35% of clicks. An open shelf where new products get seen.
Brands
13 rising
Sellers
14
Top-5 brand share
76%
Top 20: 100%
Top-5 click share
35%
Top 20: 89%
Open market
19%
- Brand 133%
- Brand 221%
- Brand 37%
- Brand 47%
- Brand 56%
- Brand 65%
Demand
Fall Wrapping Paper search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Sep, Oct, Nov · busiest ÷ quietest = 44.8×
Search terms
Top Fall Wrapping Paper search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- fall wrapping paper38K/yr
- thanksgiving wrapping paper22K/yr
- autumn wrapping paper7K/yr
- fall wrapping paper roll10K/yr
- thanksgiving wrapping paper roll5K/yr
- pumpkin wrapping paper8K/yr
Reviews and returns
What reviews say buyers love and hate about Fall Wrapping Paper
We read the reviews and the return reasons for every product selling here.
“The size was very off from what I needed”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
15 topics
Keep looking
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Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Fall Wrapping Paper questions
Answered from the same tracked data.









