Face Smoother Tool
FailShoppers spend an estimated $19K a year here, so Face Smoother Tool is a Fail.
- Flapen Score
- 45 / 100Ranks 9,665 of 14,768 Health & Household niches · −4 vs the category median of 4945
- Market size
- $19K/yr27K searches / yr
- 90-day growth
- -20.1%search demand this quarter
- Competition
- 54%top-5 click share · 23 brands · 42 sellers
Flapen Score
Face Smoother Tool against its category
The dotted line is the Health & Household average. Past it, Face Smoother Tool is stronger. Inside it, weaker.
Market
The Face Smoother Tool market on Amazon at a glance
Shoppers on Amazon United States searched for Face Smoother Tool 27K times last year and spent an estimated $19K. The top 5 brands take 58% of clicks. Demand peaks in Jan–Dec. Flapen scores it 45 out of 100, a Fail.
01 · Demand
An estimated 2.0% of those searches ended in a purchase.
Shoppers searched for this 27K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.0% of those searches ended in a purchase. Searches in the last 90 days moved -20.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $19K a year.
- Searches, last 12 months
- 27K
- Growth, 90 days vs prior 90
- -20.1%
- Conversion, latest week
- 2.0%
- Market size, estimated
- $19Ka year
- Peak month
- December3.4× the quietest month
- Top search term
- 7 color beauty device for face and neck14K searches a year
02 · Price
A sale here is worth $35.24.
Listings sell for $35.24 on average, from $10.15 to $103.45. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $35.24 that is $0 to $4K a year per listing.
- Average price
- $35.24inside the $15 to $100 sweet spot
- Price range
- $10.15–$103.45
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 750–1K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$4K
- Returns
- 3.9%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads.
100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 27.8% of listings are out of stock. The average listing ranks #521 within Light Therapy. It carries 481 reviews at 4.26 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 100%
- Out of stock, average day
- 27.8%
- Average rank
- #521in Light Therapy
- Average rating
- 4.26 starsAmazon United States average 4.42 stars
- Average reviews
- 481per listing
- Listings tracked
- 28
04 · Newcomers
7 of last year's 12 launches cleared the first-year sales bar.
12 products launched here in the last 12 months. 7 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 23 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 12
- Successful launches
- 7Amazon's first-year sales bar
- Average brand age
- 23 months
Products
Top Face Smoother Tool products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 54% of clicks. Leaders hold, but buyers still shop past them.
Brands
23 rising
Sellers
42
Top-5 brand share
58%
Top 20: 97%
Top-5 click share
54%
Top 20: 91%
Open market
36%
- Brand 116%
- Brand 213%
- Brand 311%
- Brand 49%
- Brand 59%
- Brand 67%
Demand
Face Smoother Tool search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Dec · busiest ÷ quietest = 3.4×
Search terms
Top Face Smoother Tool search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- 7 color beauty device for face and neck14K/yr
- red light face sculptor6K/yr
- microglow2K/yr
- myglow facial device816/yr
- facial lifting machine488/yr
- neck firming and tightening device1K/yr
- facelift massager992/yr
- firming wrinkle removal device145/yr
- firming face device222/yr
- glowi led face-lifting device135/yr
Reviews and returns
What reviews say buyers love and hate about Face Smoother Tool
We read the reviews and the return reasons for every product selling here.
“No results”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
21 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Face Smoother Tool questions
Answered from the same tracked data.