Face Heating Pad

Shoppers searched for this 175K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.4% of those searches ended in a purchase. Searches in the last 90 days moved -23.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $264K a year.

Searches, last 12 months

175K

Growth, 90 days vs prior 90

-23.4%

Conversion, latest week

5.4%

Market size, estimated

$264Ka year

Peak month

January2.1× the quietest month

Top search term

tmj heating pad28K searches a year

Listings sell for $27.89 on average, from $9.28 to $56.70. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At $27.89 that is $3K to $7K a year per listing.

Average price

$27.89inside the $15 to $100 sweet spot

Price range

$9.28–$56.70

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

8K–10K

Units per listing a year

100–250

Revenue per listing a year

$3K–$7K

Returns

4.5%of orders · Amazon United States median 2.1%

93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 8.8% of listings are out of stock. The average listing ranks #1,160 within Hot & Cold Therapies. It carries 1,092 reviews at 4.18 stars, so a new listing needs social proof before a better product.

Sponsored listings

93%

Prime listings

100%

Out of stock, average day

8.8%

Average rank

#1,160in Hot & Cold Therapies

Average rating

4.18 starsAmazon United States average 4.42 stars

Average reviews

1,092per listing

Listings tracked

27

7 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 51 months on average, so the names here are settling in.

Launched, last 12 months

7

Successful launches

5Amazon's first-year sales bar

Average brand age

51 months