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Ezgo Teeth Whitening Gel

Fail

The top 5 products take 100% of clicks, so Ezgo Teeth Whitening Gel is a Fail.

Flapen Score
43
43 / 100
Ranks 10,775 of 14,768 Health & Household niches · −6 vs the category median of 49
Market size
$58K/yr20K searches / yr
90-day growth
+2.9%search demand this quarter
Competition
100%top-5 click share · 3 brands · 4 sellers

Flapen Score

Ezgo Teeth Whitening Gel against its category

The dotted line is the Health & Household average. Past it, Ezgo Teeth Whitening Gel is stronger. Inside it, weaker.

43Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Ezgo Teeth Whitening Gel market on Amazon at a glance

Shoppers on Amazon United States searched for Ezgo Teeth Whitening Gel 20K times last year and spent an estimated $58K. All 3 brands take every click. Demand peaks in Jul. Flapen scores it 43 out of 100, a Fail.

01 · Demand

An estimated 11.5% of those searches ended in a purchase.

Shoppers searched for this 20K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 11.5% of those searches ended in a purchase. Searches in the last 90 days moved +2.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $58K a year.

Searches, last 12 months
20K
Growth, 90 days vs prior 90
+2.9%
Conversion, latest week
11.5%
Market size, estimated
$58Ka year
Peak month
July1.5× the quietest month
Top search term
my smile whitening gel refills9K searches a year

02 · Price

A sale here is worth $25.44.

Listings sell for $25.44 on average, from $18.09 to $34.14. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 250 to 500 of them. At $25.44 that is $6K to $13K a year per listing.

Average price
$25.44inside the $15 to $100 sweet spot
Price range
$18.09–$34.14
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–3K
Units per listing a year
250–500
Revenue per listing a year
$6K–$13K
Returns
1.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

80% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #18 within Teeth Whitening. It carries 8,023 reviews at 4.32 stars, so a new listing needs social proof before a better product.

Sponsored listings
80%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#18in Teeth Whitening
Average rating
4.32 starsAmazon United States average 4.42 stars
Average reviews
8,023per listing
Listings tracked
5

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 59 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
59 months

Products

Top Ezgo Teeth Whitening Gel products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 100% of clicks. A locked shelf that new listings rarely crack.

Brands

3 flat

Sellers

4

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

100%

Top 20: 100%

Open market

0%

  • Brand 183%
  • Brand 213%
  • Brand 34%

Demand

Ezgo Teeth Whitening Gel search demand

Weekly searches over the year, seasonality beneath. Pick a range.

1K800Spike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26DecMarJunAugNovMarMay

Peak months: Jul · busiest ÷ quietest = 1.5×

Search terms

Top Ezgo Teeth Whitening Gel search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • my smile whitening gel refills9K/yr
  • mysmile whitening gel4K/yr
  • my smile teeth whitening gel2K/yr
  • purely white deluxe gel refills963/yr
  • purely white deluxe refills4K/yr

Reviews and returns

What reviews say buyers love and hate about Ezgo Teeth Whitening Gel

We read the reviews and the return reasons for every product selling here.

40%of positive reviews mention “Tooth Brightening”
39%of negative reviews mention “Functionality-Overall”
1.2%of orders come back
“Did not work”
A buyer, on “Functionality-Overall”39% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

21 topics

NegativePositive

FAQ

Common Ezgo Teeth Whitening Gel questions

Answered from the same tracked data.