Extra Long Pads
MaybeAn estimated 0.3% of orders come back. But the top 5 brands take 100% of clicks, so Extra Long Pads is a Maybe.
- Flapen Score
- 53 / 100Top 32% of 14,768 Health & Household niches · +4 vs the category median of 4953
- Market size
- $364K/yr242K searches / yr
- 90-day growth
- +4.2%search demand this quarter
- Competition
- 46%top-5 click share · 5 brands · 94 sellers
Flapen Score
Extra Long Pads against its category
The dotted line is the Health & Household average. Past it, Extra Long Pads is stronger. Inside it, weaker.
Market
The Extra Long Pads market on Amazon at a glance
Shoppers on Amazon United States searched for Extra Long Pads 242K times last year and spent an estimated $364K. All 5 brands take every click. Demand peaks in Oct–Nov. Flapen scores it 53 out of 100, a Maybe.
01 · Demand
An estimated 12.1% of those searches ended in a purchase.
Shoppers searched for this 242K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 12.1% of those searches ended in a purchase. Searches in the last 90 days moved +4.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $364K a year.
- Searches, last 12 months
- 242K
- Growth, 90 days vs prior 90
- +4.2%
- Conversion, latest week
- 12.1%
- Market size, estimated
- $364Ka year
- Peak month
- October23.2× the quietest month
- Top search term
- amazon basics pads38K searches a year
02 · Price
A sale here is worth $12.46.
Listings sell for $12.46 on average, from $4.53 to $47.08. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 1,000 to 1,250 of them. At $12.46 that is $12K to $16K a year per listing.
- Average price
- $12.46under the $15 to $100 sweet spot
- Price range
- $4.53–$47.08
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 30K–40K
- Units per listing a year
- 1,000–1,250
- Revenue per listing a year
- $12K–$16K
- Returns
- 0.3%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
77% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #68 within Feminine Care. It carries 14,542 reviews at 4.54 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 77%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #68in Feminine Care
- Average rating
- 4.54 starsAmazon United States average 4.42 stars
- Average reviews
- 14,542per listing
- Listings tracked
- 31
04 · Newcomers
2 of last year's 2 launches cleared the first-year sales bar.
2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 64 months on average, so the names here are established.
- Launched, last 12 months
- 2
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 64 months
Products
Top Extra Long Pads products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 10, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Amazon Basics Maxi Pads For Periods- Thick Super Absorbency Unscented 48 Count 1 Pack
- Price
- $5.05
- Rating
- 4.5/5
- Reviews
- 11,314
- Age
- 4y ago

Amazon Basics Thick Maxi Pads with Wings for Periods Overnight Absorbency Leak Protection Super Absorbent Unscented Size 4 28 Count
- Price
- $4.92
- Rating
- 4.4/5
- Reviews
- 15,074
- Age
- 4y ago

Amazon Basics Regular Absorbency Feminine Pads for Women Ultra Thin with Flexi-Wings Unscented Size 1 8-Hour Protection Leak Prevention 36 Count
- Price
- $4.85
- Rating
- 4.5/5
- Reviews
- 13,744
- Age
- 4y ago

Amazon Basics Menstrual Pads for Women With Flexi-Wings Long Length Size 2 Super Absorbency 32 Count (Pack of 1)
- Price
- $4.93
- Rating
- 4.5/5
- Reviews
- 13,744
- Age
- 4y ago

Amazon Basics Thick Maxi Pads with Wings for Periods Extra Heavy Overnight Absorbency Absorbent Core Stay in Place Protection Unscented Size 5 20 Count (Previously Solimo)
- Price
- $5.30
- Rating
- 4.4/5
- Reviews
- 15,074
- Age
- 4y ago
Trending
estimated 90-day click momentum
Kotex Ultra Thin Pads Regular Absorbency 60 Count (Packaging May Vary)
- Price
- $9.02
- Rating
- 4.2/5
- Reviews
- 214
- Age
- 4mo ago

Amazon Basics Regular Absorbency Feminine Pads for Women Ultra Thin with Flexi-Wings Unscented Size 1 Absorbent 144 Count (4 Packs of 36) (Previously Solimo)
- Price
- $14.54
- Rating
- 4.5/5
- Reviews
- 13,744
- Age
- 4y ago

Stayfree Maxi Super Long Pads For Women Wingless Reliable Protection and Absorbency of Feminine Periods 66ct
- Price
- $8.22
- Rating
- 4.6/5
- Reviews
- 20,147
- Age
- 14y ago

Amazon Basics Maxi Pads for Periods- Thick Super Absorbency Unscented 192 Count (4 Packs of 48)
- Price
- $17.72
- Rating
- 4.6/5
- Reviews
- 1,701
- Age
- 4y ago

Medline Maxi Sanitary Pads with Adhesive Strip 11 Individually Wrapped (Pack of 288)
- Price
- $47.08
- Rating
- 4.5/5
- Reviews
- 186
- Age
- 13y ago
Newest
by launch date
Kotex Ultra Thin Pads Regular Absorbency 60 Count (Packaging May Vary)
- Price
- $9.02
- Rating
- 4.2/5
- Reviews
- 214
- Age
- 4mo ago

Always Maxi Overnight Pads with Wings Size 5 Extra Heavy Overnight Unscented 72 Count
- Price
- $20.60
- Rating
- 4.7/5
- Reviews
- 24,467
- Age
- 3y ago

Amazon Basics Overnight Heavy Absorbency Feminine Pads for Women Ultra Thin with Flexi-Wings Unscented Size 4 28 Count 1 Pack
- Price
- $5.19
- Rating
- 4.5/5
- Reviews
- 13,744
- Age
- 4y ago

Amazon Basics Maxi Pads for Periods- Thick Super Absorbency Unscented 192 Count (4 Packs of 48)
- Price
- $17.72
- Rating
- 4.6/5
- Reviews
- 1,701
- Age
- 4y ago

Amazon Basics Maxi Pads For Periods- Thick Super Absorbency Unscented 48 Count 1 Pack
- Price
- $5.05
- Rating
- 4.5/5
- Reviews
- 11,314
- Age
- 4y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 46% of clicks. Leaders hold, but buyers still shop past them.
Brands
5 flat
Sellers
94
Est. top-5 brand share
100%
Top 20: 100%
Est. top-5 click share
46%
Top 20: 86%
Open market
0%
- Amazon Basics73%
- Always20%
- Kotex4%
- Medline2%
- Stayfree2%
- Open — no brand owns it (0%)
Demand
Extra Long Pads search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Oct, Nov · busiest ÷ quietest = 23.2×
Search terms
Top Extra Long Pads search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- amazon basics pads38K/yr
- always pads overnight37K/yr
- amazon pads32K/yr
- amazon pads for women17K/yr
- maxi pads no wings13K/yr
- wingless pads9K/yr
- pads amazon basics12K/yr
- amazon basic pads10K/yr
- amazon maxi pads9K/yr
- thin pads no wings7K/yr
Reviews and returns
What reviews say buyers love and hate about Extra Long Pads
We read the reviews and the return reasons for every product selling here.
“Needs better adhesive”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
14 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Extra Long Pads questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









