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41

ethyl alcohol

Skip it

A concentrated shelf (top 5 take 81% of clicks) — this niche doesn't clear our bar today.

Market size 22Growth 25Conversion 56Competition 15Returns 100Price range 75Avg price 95Brand share 24Review moat 35Quality gap 37

Returns

Incredible0.0%

return rate — above 5% kills the launch gate

Avg price

Incredible$23.30

avg listing price — sweet spot $15–$100

Price range

Great$3.87–$48.89

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Good4.7%

search→purchase rate — share of searches ending in a sale

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Review moat

Okay3,026.5

avg incumbent reviews — the moat a new listing must climb

Growth

Okay+0.0%

90-day search growth — must beat 0% to launch

Brand share

Bad90%

top-5 brand share — brand-locked demand

Market size

Bad$88K

$88K/yr · 80K searches

Competition

Bad81%

top-5 click share — a locked-up shelf

According to Flapen's Amazon United States niche tracking, ethyl alcohol is a $88K/yr Amazon United States market (80K searches/yr). The top 5 brands hold 90% of demand. Verdict: Skip it — 41/100.

Data updated Jul 18, 2026 · scored weekly · How we score niches

ethyl alcohol market data

Units sold / yr
3K–4K
avg 100–250/product
Revenue / yr
$70K–$93K
units × avg price
Conversion rate
4.7%
Avg BSR
#73
Page quality
0%
Prime
70%
Sponsored
100%
Out of stock
0.0%
Avg brand age
64 months
Avg seller age
145 days

Competition & brand share

The top 5 products capture 81% of clicks — a locked-up shelf that new listings rarely crack.

Brands

8 rising

Sellers

241

Top-5 brand share

90%

Top 20: 100%

Top-5 click share

81%

Top 20: 100%

Open market

6%

  • Amazon Basics45%
  • Natural Cosmetic Labs21%
  • ALDON15%
  • Active Element5%
  • Quality Chemical5%
  • ForPro Professional Collection4%
  • Open — no brand owns it (2 brands, 6%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +0.0% search growth over the last 90 days.
2K2KSpike '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.3×

Top ethyl alcohol search terms

  • ethyl alcohol58K/yr
  • alcohol etilico18K/yr
  • ethyl alcohol 99 percent4K/yr
All search terms

Top ethyl alcohol products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%15%$13K30%$26K45%$40K60%$53K1001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 10 tracked products in this niche — three views at once, no toggling.

What buyers say about ethyl alcohol

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall21%

“Excellent product”

Advertised Vs Actual Product17%

“accurate description”

Value For Money14%

“Great Value”

Ease Of Cleaning13%

“Cleans good”

Efficiency9%

“Extremely effective”

Smell6%

“No weird smell beyond what youd expect”

Size-Overall4%

“Bottle good size”

Ease Of Use4%

“easy to use there's a squeeze bottle”

Strength2%

“Good and strong”

Leak-Proof1%

“Did not leak during shipping”

What buyers complain about

Smell24%

“Strong Odor”

Value For Money23%

“Not worth ridiculous price”

Leak-Proof14%

“It leaked”

Size-Overall13%

“the bottle is too small”

Ease Of Cleaning2%

“It doesnt clean anything”

Advertised Vs Actual Product2%

“Picture is deceptive”

Defective Material/Parts1%

“Don't sell defective products”

Product Condition1%

“Used product”

Water Resistance1%

“there was liquid on the outside of the cap”

Material Quality1%

“Need 99% for my resin”

Top return reasons

Size-Overall33%
Functionality-Overall17%
Breathability17%
Value For Money17%
Leak-Proof17%

Common questions

Is ethyl alcohol profitable to sell on Amazon United States?
The niche generates $88K/yr across 10 tracked products. 90-day search growth is +0.0%. Flapen's verdict: Skip it (41/100).
How competitive is the ethyl alcohol niche?
8 brands and 241 sellers compete. The top 5 products take 81% of clicks and top 5 brands hold 90% of demand.
What do buyers complain about in ethyl alcohol?
Top complaints mined from reviews: Smell, Value For Money, Leak-Proof. The return rate is 0.0%.
When does demand for ethyl alcohol peak?
Demand is steady year-round — the busiest month runs 1.3× the quietest.
What does it cost to enter the ethyl alcohol niche?
Listings span $3.87–$48.89; the average listing price is $23.30 (sweet spot $15–$100). The average incumbent carries 3,027 reviews — the moat a new listing must climb.