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Estropajos De Cocina Para Fregar

Fail

The top 5 brands take 95% of clicks, so Estropajos De Cocina Para Fregar is a Fail.

Flapen Score
38
38 / 100
Ranks 13,006 of 14,768 Health & Household niches · −11 vs the category median of 49
Market size
$96K/yr94K searches / yr
90-day growth
-9.1%search demand this quarter
Competition
70%top-5 click share · 9 brands · 137 sellers

Flapen Score

Estropajos De Cocina Para Fregar against its category

The dotted line is the Health & Household average. Past it, Estropajos De Cocina Para Fregar is stronger. Inside it, weaker.

38Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Estropajos De Cocina Para Fregar market on Amazon at a glance

Shoppers on Amazon United States searched for Estropajos De Cocina Para Fregar 94K times last year and spent an estimated $96K. The top 5 brands take 95% of clicks. Flapen scores it 38 out of 100, a Fail.

01 · Demand

An estimated 9.6% of those searches ended in a purchase.

Shoppers searched for this 94K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 9.6% of those searches ended in a purchase. Searches in the last 90 days moved -9.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $96K a year.

Searches, last 12 months
94K
Growth, 90 days vs prior 90
-9.1%
Conversion, latest week
9.6%
Market size, estimated
$96Ka year
Peak month
January1.4× the quietest month
Top search term
estropajos de cocina para fregar30K searches a year

02 · Price

A sale here is worth $10.63.

Listings sell for $10.63 on average, from $2.48 to $23.40. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 500 to 750 of them. At $10.63 that is $5K to $8K a year per listing.

Average price
$10.63under the $15 to $100 sweet spot
Price range
$2.48–$23.40
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
8K–10K
Units per listing a year
500–750
Revenue per listing a year
$5K–$8K
Returns
0.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

89% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.4% of listings are out of stock. The average listing ranks #73 within Sponges. It carries 11,506 reviews at 4.59 stars, so a new listing needs social proof before a better product.

Sponsored listings
89%
Prime listings
100%
Out of stock, average day
5.4%
Average rank
#73in Sponges
Average rating
4.59 starsAmazon United States average 4.42 stars
Average reviews
11,506per listing
Listings tracked
19

04 · Newcomers

1 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
1Amazon's first-year sales bar
Average brand age
37 months

Products

Top Estropajos De Cocina Para Fregar products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 70% of clicks. A locked shelf that new listings rarely crack.

Brands

9 falling

Sellers

137

Top-5 brand share

95%

Top 20: 100%

Top-5 click share

70%

Top 20: 100%

Open market

5%

  • Brand 173%
  • Brand 29%
  • Brand 36%
  • Brand 44%
  • Brand 52%
  • Brand 62%
  • Open — no brand owns it (3 brands, 5%)

Demand

Estropajos De Cocina Para Fregar search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K2KHoliday '24Spike '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

Search terms

Top Estropajos De Cocina Para Fregar search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • estropajos de cocina para fregar30K/yr
  • smiley face sponge31K/yr
  • smiley sponge13K/yr
  • antibacterial dish sponge6K/yr
  • smiley scrubber sponges4K/yr
  • smiley face scrubber sponge4K/yr
  • smiley face sponges3K/yr
  • smiley face scrubber2K/yr
  • smiley face sponges kitchen812/yr
  • smiley face sponge scrubber299/yr

Reviews and returns

What reviews say buyers love and hate about Estropajos De Cocina Para Fregar

We read the reviews and the return reasons for every product selling here.

24%of positive reviews mention “Ease Of Cleaning”
12%of negative reviews mention “Thickness”
0.2%of orders come back
“A little thicker than I pictured”
A buyer, on “Thickness”12% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Estropajos De Cocina Para Fregar questions

Answered from the same tracked data.