Essential Oil Spray
MaybeAn estimated 0.5% of orders come back. But the top 5 brands take 92% of clicks, so Essential Oil Spray is a Maybe.
- Flapen Score
- 52 / 100Top 36% of 14,768 Health & Household niches · +3 vs the category median of 4952
- Market size
- $154K/yr253K searches / yr
- 90-day growth
- -4.0%search demand this quarter
- Competition
- 31%top-5 click share · 16 brands · 737 sellers
Flapen Score
Essential Oil Spray against its category
The dotted line is the Health & Household average. Past it, Essential Oil Spray is stronger. Inside it, weaker.
Market
The Essential Oil Spray market on Amazon at a glance
Shoppers on Amazon United States searched for Essential Oil Spray 253K times last year and spent an estimated $154K. The top 5 brands take 92% of clicks. Demand peaks in Apr–Dec. Flapen scores it 52 out of 100, a Maybe.
01 · Demand
An estimated 5.0% of those searches ended in a purchase.
Shoppers searched for this 253K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.0% of those searches ended in a purchase. Searches in the last 90 days moved -4.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $154K a year.
- Searches, last 12 months
- 253K
- Growth, 90 days vs prior 90
- -4.0%
- Conversion, latest week
- 5.0%
- Market size, estimated
- $154Ka year
- Peak month
- December2.3× the quietest month
- Top search term
- aura cacia essential oil78K searches a year
02 · Price
A sale here is worth $12.27.
Listings sell for $12.27 on average, from $4.32 to $30.02. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 100 to 250 of them. At $12.27 that is $1K to $3K a year per listing.
- Average price
- $12.27under the $15 to $100 sweet spot
- Price range
- $4.32–$30.02
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 13K–15K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $1K–$3K
- Returns
- 0.5%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
88% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 0.1% of listings are out of stock. The average listing ranks #826 within Aromatherapy. It carries 2,405 reviews at 4.41 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 88%
- Prime listings
- 95%
- Out of stock, average day
- 0.1%
- Average rank
- #826in Aromatherapy
- Average rating
- 4.41 starsAmazon United States average 4.42 stars
- Average reviews
- 2,405per listing
- Listings tracked
- 64
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 64 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 64 months
Products
Top Essential Oil Spray products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 31% of clicks. An open shelf where new products get seen.
Brands
16 falling
Sellers
737
Top-5 brand share
92%
Top 20: 100%
Top-5 click share
31%
Top 20: 65%
Open market
6%
- Brand 174%
- Brand 210%
- Brand 34%
- Brand 42%
- Brand 52%
- Brand 62%
- Open — no brand owns it (10 brands, 6%)
Demand
Essential Oil Spray search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Apr, Dec · busiest ÷ quietest = 2.3×
Search terms
Top Essential Oil Spray search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- aura cacia essential oil78K/yr
- aura cacia49K/yr
- essential oil spray41K/yr
- aromatherapy spray17K/yr
- aura cacia room spray12K/yr
- essential oil body spray11K/yr
- essential oils spray7K/yr
- aura cacia essential oils7K/yr
- essential oil mist5K/yr
- spa room spray4K/yr
Reviews and returns
What reviews say buyers love and hate about Essential Oil Spray
We read the reviews and the return reasons for every product selling here.
“Strong Odor”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Essential Oil Spray questions
Answered from the same tracked data.









