Is equilife profitable to sell on Amazon United States?

The niche generates $69K/yr across 7 tracked products. 90-day search growth is -10.4%. Flapen's verdict: Skip it (43/100).

How competitive is the equilife niche?

1 brands and 2 sellers compete. The top 5 products take 95% of clicks and top 5 brands hold 100% of demand.

What do buyers complain about in equilife?

Top complaints mined from reviews: Taste-Overall, Value For Money, Flavor. The return rate is 0.0%.

When does demand for equilife peak?

Demand is steady year-round — the busiest month runs 1.3× the quietest.

What does it cost to enter the equilife niche?

Listings span $19.26–$97.26; the average listing price is $49.20 (sweet spot $15–$100). The average incumbent carries 128 reviews — the moat a new listing must climb.

equilife

Skip it

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Returns

Incredible0.0%

return rate — above 5% kills the launch gate

Price range

Incredible$19.26–$97.26

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Great128.29

avg incumbent reviews — the moat a new listing must climb

Avg price

Great$49.20

avg listing price — sweet spot $15–$100

Conversion

Great10.1%

search→purchase rate — share of searches ending in a sale

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Growth

Bad-10.4%

90-day search growth — must beat 0% to launch

Market size

Bad$69K

$69K/yr · 14K searches

Competition

Bad95%

top-5 click share — a locked-up shelf

Brand share

Bad100%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United States niche tracking, equilife is a $69K/yr Amazon United States market (14K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 43/100.

Data updated Jul 10, 2026 · scored weekly · How we score niches

equilife market data

Units sold / yr: 1K–2K; avg 100–250/product
Revenue / yr: $62K–$74K; units × avg price
Conversion rate: 10.1%
Avg BSR: #467
Page quality: 0%
Prime: 100%
Sponsored: 100%
Out of stock: 0.0%
Avg brand age: 64 months
Avg seller age: 149 days

Competition & brand share

The top 5 products capture 95% of clicks — a locked-up shelf that new listings rarely crack.

Brands

1 flat

Sellers

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

95%

Top 20: 100%

Open market

Equilife100%
Open — no brand owns it (0%)

Demand & seasonality

Weekly Amazon search volume, last 98 weeks — -10.4% search growth over the last 90 days.

No pronounced peak months · busiest ÷ quietest = 1.3×

Open Trend

Top equilife products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 7 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Equilife Daily Nutritional Support All-in-One Multivitamin Powder 15G Plant Protein Supports Wellness Including Energy Digestion & Detoxification Pure Vanilla Flavor 14 Serving Bottle

Equilife$49.334.5★111 rev

Equilife Daily Nutritional Support All-in-One Multivitamin Powder 15G Plant Protein Supports Wellness Including Energy Digestion & Detoxification Pure Chocolate Flavor 14 Serving Bottle

Equilife$49.114.5★82 rev

Equilife Dr. Cabral Detox 7 Day Cleanse System Plant Based Protein Vitamins & Minerals Supports Liver Detox Promotes Healthy Weight Management & Full Body Balance Vegan Gluten Free Chocolate

Equilife$97.264.1★278 rev

Equilife Daily Activated Multivitamin for Women and Men. Methylated B-Vitamins 21 Key Vitamins Minerals & Antioxidant Blend to Support Energy Metabolism & Bone Health Gluten Free 120 Capsules

Equilife$50.074.7★43 rev

EquiLife Full Spectrum Magnesium Supplement - Magnesium Glycinate Citrate & Malate for Muscle Health Sleep Support Mood Balance & Heart Health Bioavailable Mineral Blend Non-GMO 180 Capsules

Equilife$48.654.6★229 rev

Newest

by launch date

Equilife Daily Nutritional Support All-in-One Multivitamin Powder 15G Plant Protein Supports Wellness Including Energy Digestion & Detoxification Pure Vanilla Flavor 14 Serving Bottle

Equilife$49.33111 rev

4y ago

EquiLife Activated B Complex-Methylated Vitamin B Supplement With Biotin Inositol B12 & B6 Supports Heart Health Energy Nervous System Function and Mood Gluten Free Vegan Non-GMO 60 Capsules

Equilife$30.7586 rev

4y ago

EquiLife Balanced Zinc Supplement 15mg with Copper Vitamin C & Vitamin B6 for Daily Immune Support Tissue Growth & Repair Supports Nutrient Absorption & Hormone Balance Allergen Free 60 Capsules

Equilife$19.2669 rev

4y ago

Equilife Daily Activated Multivitamin for Women and Men. Methylated B-Vitamins 21 Key Vitamins Minerals & Antioxidant Blend to Support Energy Metabolism & Bone Health Gluten Free 120 Capsules

Equilife$50.0743 rev

5y ago

Equilife Daily Nutritional Support All-in-One Multivitamin Powder 15G Plant Protein Supports Wellness Including Energy Digestion & Detoxification Pure Chocolate Flavor 14 Serving Bottle

Equilife$49.1182 rev

5y ago

What buyers say about equilife

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall25%

“An excellent product”

Taste-Overall16%

“it tastes delicious”

Detoxification10%

“This detox is incredible”

Nutritional Content9%

“Great way to take your supplements”

Magnesium8%

“Good magnesium supplement with multiple forms for maximum absorption”

Sleep Quality7%

“my sleep quality”

Energy Level3%

“Ive personally noticed improvements in my overall energy”

Focus Enhancement2%

“Since adding this to my routine, Ive personally noticed improvements in my overall energy and how I feel day-to-day”

Blood Pressure2%

“Helps with blood pressure, muscle spasms and sleep”

Vitamin2%

“But the supplements and program always make me feel good”

What buyers complain about

Taste-Overall20%

“Chalky taste”

Value For Money20%

“Least expensive to buy from Amazon”

Flavor7%

“I dont love the flavor of the shake, I mix it with a little nut butter and almond milk”

Nutritional Content4%

“I really wasnt excited about it before I started because it is requires a lot of dietary changes during the 7 days”

Common questions

Is equilife profitable to sell on Amazon United States?: The niche generates $69K/yr across 7 tracked products. 90-day search growth is -10.4%. Flapen's verdict: Skip it (43/100).
How competitive is the equilife niche?: 1 brands and 2 sellers compete. The top 5 products take 95% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in equilife?: Top complaints mined from reviews: Taste-Overall, Value For Money, Flavor. The return rate is 0.0%.
When does demand for equilife peak?: Demand is steady year-round — the busiest month runs 1.3× the quietest.
What does it cost to enter the equilife niche?: Listings span $19.26–$97.26; the average listing price is $49.20 (sweet spot $15–$100). The average incumbent carries 128 reviews — the moat a new listing must climb.

equilife

equilife market data

Competition & brand share

Demand & seasonality

Top equilife products on Amazon

Top sellers

Newest

Trending

What buyers say about equilife

What buyers love

What buyers complain about

Common questions

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