Enzyme Laundry Detergent

Shoppers searched for this 692K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 9.4% of those searches ended in a purchase. Searches in the last 90 days moved +23.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.2M a year.

Searches, last 12 months

692K

Growth, 90 days vs prior 90

+23.8%

Conversion, latest week

9.4%

Market size, estimated

$1.2Ma year

Peak month

June4.0× the quietest month

Top search term

enzyme laundry booster187K searches a year

Listings sell for $18.09 on average, from $5.14 to $32.29. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 6,000 to 8,000 of them. At $18.09 that is $109K to $145K a year per listing.

Average price

$18.09inside the $15 to $100 sweet spot

Price range

$5.14–$32.29

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

60K–80K

Units per listing a year

6,000–8,000

Revenue per listing a year

$109K–$145K

Returns

0.2%of orders · Amazon United States median 2.1%

71% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.5% of listings are out of stock. The average listing ranks #31 within Laundry. It carries 12,157 reviews at 4.66 stars, so a new listing needs social proof before a better product.

Sponsored listings

71%

Prime listings

100%

Out of stock, average day

1.5%

Average rank

#31in Laundry

Average rating

4.66 starsAmazon United States average 4.42 stars

Average reviews

12,157per listing

Listings tracked

7

The brands on the shelf have sold for 62 months on average, so the names here are established.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

62 months