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Enzyme Floor Cleaner

Pass

Enzyme Floor Cleaner scores 65 out of 100, a Pass. Shoppers spend an estimated $343K a year here, search demand grew +46.3% this quarter, and an estimated 0.4% of orders come back.

Flapen Score
65
65 / 100
Top 4% of 14,768 Health & Household niches · +16 vs the category median of 49
Market size
$343K/yr241K searches / yr
90-day growth
+46.3%search demand this quarter
Competition
60%top-5 click share · 15 brands · 64 sellers

Flapen Score

Enzyme Floor Cleaner against its category

The dotted line is the Health & Household average. Past it, Enzyme Floor Cleaner is stronger. Inside it, weaker.

65Pass
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Enzyme Floor Cleaner market on Amazon at a glance

Shoppers on Amazon United States searched for Enzyme Floor Cleaner 241K times last year and spent an estimated $343K. The top 5 brands take 79% of clicks. Flapen scores it 65 out of 100, a Pass.

01 · Demand

An estimated 10.8% of those searches ended in a purchase.

Shoppers searched for this 241K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 10.8% of those searches ended in a purchase. Searches in the last 90 days moved +46.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $343K a year.

Searches, last 12 months
241K
Growth, 90 days vs prior 90
+46.3%
Conversion, latest week
10.8%
Market size, estimated
$343Ka year
Top search term
floor cleaning tablets40K searches a year

02 · Price

A sale here is worth $13.23.

Listings sell for $13.23 on average, from $6.94 to $32.38. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 2,000 to 2,500 of them. At $13.23 that is $26K to $33K a year per listing.

Average price
$13.23under the $15 to $100 sweet spot
Price range
$6.94–$32.38
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
30K–40K
Units per listing a year
2,000–2,500
Revenue per listing a year
$26K–$33K
Returns
0.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 80% ship with Prime. On an average day, 4.1% of listings are out of stock. The average listing ranks #163 within Floor Cleaners. It carries 2,816 reviews at 3.84 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
80%
Out of stock, average day
4.1%
Average rank
#163in Floor Cleaners
Average rating
3.84 starsAmazon United States average 4.42 stars
Average reviews
2,816per listing
Listings tracked
25

04 · Newcomers

8 of last year's 16 launches cleared the first-year sales bar.

16 products launched here in the last 12 months. 8 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months
16
Successful launches
8Amazon's first-year sales bar
Average brand age
42 months

Products

Top Enzyme Floor Cleaner products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 60% of clicks. Leaders hold, but buyers still shop past them.

Brands

15 rising

Sellers

64

Top-5 brand share

79%

Top 20: 100%

Top-5 click share

60%

Top 20: 96%

Open market

16%

  • Brand 140%
  • Brand 218%
  • Brand 39%
  • Brand 47%
  • Brand 55%
  • Brand 65%
  • Open — no brand owns it (9 brands, 16%)

Demand

Enzyme Floor Cleaner search demand

Weekly searches over the year, seasonality beneath. Pick a range.

10K6KSpike '26SepOctNovDecJanFebMarAprMayJun

Peak months: Jun, Jul · busiest ÷ quietest = 3.6× · 11 of 12 months tracked

Search terms

Top Enzyme Floor Cleaner search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • floor cleaning tablets40K/yr
  • floor cleaning tablets for mopping10K/yr
  • enzyme floor cleaner22K/yr
  • floor cleaner tablets10K/yr
  • bioda12K/yr
  • o cedar pacs19K/yr
  • enzyme floor cleaner for mopping13K/yr
  • bioda enzyme cleaner11K/yr
  • o cedar pods8K/yr
  • mop pods8K/yr

Reviews and returns

What reviews say buyers love and hate about Enzyme Floor Cleaner

We read the reviews and the return reasons for every product selling here.

38%of positive reviews mention “Smell”
28%of negative reviews mention “Smell”
0.4%of orders come back
“Does not smell good”
A buyer, on “Smell”28% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Enzyme Floor Cleaner questions

Answered from the same tracked data.