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Energy Vitamins for Men

Fail

The top 5 brands take 98% of clicks, so Energy Vitamins for Men is a Fail.

Flapen Score
41
41 / 100
Ranks 11,806 of 14,768 Health & Household niches · −8 vs the category median of 49
Market size
$73K/yr44K searches / yr
90-day growth
+0.1%search demand this quarter
Competition
65%top-5 click share · 6 brands · 81 sellers

Flapen Score

Energy Vitamins for Men against its category

The dotted line is the Health & Household average. Past it, Energy Vitamins for Men is stronger. Inside it, weaker.

41Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Energy Vitamins for Men market on Amazon at a glance

Shoppers on Amazon United States searched for Energy Vitamins for Men 44K times last year and spent an estimated $73K. The top 5 brands take 98% of clicks. Demand peaks in Aug. Flapen scores it 41 out of 100, a Fail.

01 · Demand

An estimated 11.7% of those searches ended in a purchase.

Shoppers searched for this 44K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 11.7% of those searches ended in a purchase. Searches in the last 90 days moved +0.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $73K a year.

Searches, last 12 months
44K
Growth, 90 days vs prior 90
+0.1%
Conversion, latest week
11.7%
Market size, estimated
$73Ka year
Peak month
August2.8× the quietest month
Top search term
one a day womens 50 plus gummies17K searches a year

02 · Price

A sale here is worth $14.16.

Listings sell for $14.16 on average, from $6.28 to $32.39. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 250 to 500 of them. At $14.16 that is $4K to $7K a year per listing.

Average price
$14.16under the $15 to $100 sweet spot
Price range
$6.28–$32.39
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
5K–6K
Units per listing a year
250–500
Revenue per listing a year
$4K–$7K
Returns
0.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

60% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #194 within Multivitamins. It carries 8,407 reviews at 4.63 stars, so a new listing needs social proof before a better product.

Sponsored listings
60%
Prime listings
93%
Out of stock, average day
0.0%
Average rank
#194in Multivitamins
Average rating
4.63 starsAmazon United States average 4.42 stars
Average reviews
8,407per listing
Listings tracked
15

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 49 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
49 months

Products

Top Energy Vitamins for Men products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 65% of clicks. Leaders hold, but buyers still shop past them.

Brands

6 flat

Sellers

81

Top-5 brand share

98%

Top 20: 100%

Top-5 click share

65%

Top 20: 100%

Open market

0%

  • Brand 142%
  • Brand 232%
  • Brand 312%
  • Brand 410%
  • Brand 52%
  • Brand 62%
  • Open — no brand owns it (0%)

Demand

Energy Vitamins for Men search demand

Weekly searches over the year, seasonality beneath. Pick a range.

18K13KSpike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Aug · busiest ÷ quietest = 2.8×

Search terms

Top Energy Vitamins for Men search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • one a day womens 50 plus gummies17K/yr
  • womens 50+ multivitamin gummies8K/yr
  • nature made multi for her gummies8K/yr
  • gummy supplements for women4K/yr
  • one a day gummies womens 50 plus2K/yr
  • nature made gummies for women4K/yr
  • one a day womens 50 plus advanced multivitamin gummies525/yr

Reviews and returns

What reviews say buyers love and hate about Energy Vitamins for Men

We read the reviews and the return reasons for every product selling here.

26%of positive reviews mention “Vitamin”
22%of negative reviews mention “Taste-Overall”
<0.1%of orders come back, a rate Amazon rounds to zero
“Taste like chemicals”
A buyer, on “Taste-Overall”22% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Energy Vitamins for Men questions

Answered from the same tracked data.