Energy Supplements
PassEnergy Supplements scores 65 out of 100, a Pass. Shoppers spend an estimated $799K a year here, demand is soft, at -11.1% this quarter, and an estimated 0.0% of orders come back.
- Flapen Score
- 65 / 100Top 4% of 14,768 Health & Household niches · +16 vs the category median of 4965
- Market size
- $799K/yr786K searches / yr
- 90-day growth
- -11.1%search demand this quarter
- Competition
- 40%top-5 click share · 40 brands · 584 sellers
Flapen Score
Energy Supplements against its category
The dotted line is the Health & Household average. Past it, Energy Supplements is stronger. Inside it, weaker.
Market
The Energy Supplements market on Amazon at a glance
Shoppers on Amazon United States searched for Energy Supplements 786K times last year and spent an estimated $799K. The top 5 brands take 51% of clicks. Demand peaks in Sep. Flapen scores it 65 out of 100, a Pass.
01 · Demand
An estimated 4.7% of those searches ended in a purchase.
Shoppers searched for this 786K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.7% of those searches ended in a purchase. Searches in the last 90 days moved -11.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $799K a year.
- Searches, last 12 months
- 786K
- Growth, 90 days vs prior 90
- -11.1%
- Conversion, latest week
- 4.7%
- Market size, estimated
- $799Ka year
- Peak month
- September2.2× the quietest month
- Top search term
- energy supplements226K searches a year
02 · Price
A sale here is worth $21.66.
Listings sell for $21.66 on average, from $5.69 to $66.60. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 750 to 1,000 of them. At $21.66 that is $16K to $22K a year per listing.
- Average price
- $21.66inside the $15 to $100 sweet spot
- Price range
- $5.69–$66.60
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 30K–40K
- Units per listing a year
- 750–1,000
- Revenue per listing a year
- $16K–$22K
- Returns
- 0.0%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
84% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 2.6% of listings are out of stock. The average listing ranks #1,326 within Endurance & Energy. It carries 9,458 reviews at 4.35 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 84%
- Prime listings
- 96%
- Out of stock, average day
- 2.6%
- Average rank
- #1,326in Endurance & Energy
- Average rating
- 4.35 starsAmazon United States average 4.42 stars
- Average reviews
- 9,458per listing
- Listings tracked
- 51
04 · Newcomers
8 of last year's 9 launches cleared the first-year sales bar.
9 products launched here in the last 12 months. 8 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 62 months on average, so the names here are established.
- Launched, last 12 months
- 9
- Successful launches
- 8Amazon's first-year sales bar
- Average brand age
- 62 months
Products
Top Energy Supplements products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 40% of clicks. Leaders hold, but buyers still shop past them.
Brands
40 rising
Sellers
584
Top-5 brand share
51%
Top 20: 85%
Top-5 click share
40%
Top 20: 76%
Open market
45%
- Brand 121%
- Brand 212%
- Brand 38%
- Brand 45%
- Brand 55%
- Brand 64%
Demand
Energy Supplements search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Sep · busiest ÷ quietest = 2.2×
Search terms
Top Energy Supplements search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- energy supplements226K/yr
- energy pills122K/yr
- energy supplements for women68K/yr
- natural energy33K/yr
- energy booster for women37K/yr
- energy vitamins33K/yr
- energy booster for seniors25K/yr
- energy supplement26K/yr
- energy pills for women26K/yr
- energy boost19K/yr
Reviews and returns
What reviews say buyers love and hate about Energy Supplements
We read the reviews and the return reasons for every product selling here.
“Bad tasting”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
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Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Energy Supplements questions
Answered from the same tracked data.









