electronic candle lighter
Worth a lookShows low returns (0.9%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.9%return rate — above 5% kills the launch gate
Avg price
Great$18.86avg listing price — sweet spot $15–$100
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Price range
Great$5.89–$50.47cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good42%top-5 click share — leaders hold, buyers still browse
Brand share
Good64%top-5 brand share — brands hold most of the demand
Growth
Good+27.3%90-day search growth — must beat 0% to launch
Conversion
Okay2.4%search→purchase rate — share of searches ending in a sale
Review moat
Bad5,158.96avg incumbent reviews — the moat a new listing must climb
Market size
Bad$62K$62K/yr · 138K searches
According to Flapen's Amazon United States niche tracking, electronic candle lighter is a $62K/yr Amazon United States market (138K searches/yr). The top 5 brands hold 64% of demand. Demand peaks in Dec. Verdict: Worth a look — 58/100.
Data updated Jul 13, 2026 · scored weekly · How we score niches
electronic candle lighter market data
- Units sold / yr
- 3K–3K
- avg 0–100/product
- Revenue / yr
- $47K–$57K
- units × avg price
- Conversion rate
- 2.4%
- Avg BSR
- #440
- Page quality
- 0%
- Prime
- 92%
- Sponsored
- 77%
- Out of stock
- 8.9%
- Avg brand age
- 38 months
- Avg seller age
- 172 days
Competition & brand share
The top 5 products take 42% of clicks — established leaders, but buyers still shop beyond them.Brands
32 rising
Sellers
72
Top-5 brand share
64%
Top 20: 92%
Top-5 click share
42%
Top 20: 79%
Open market
31%
- Zippo36%
- ELCELC9%
- Generic8%
- LcFun7%
- Pardo Cigar5%
- AlpCraft5%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +27.3% search growth over the last 90 days.Peak months: Dec · busiest ÷ quietest = 1.8×
Top electronic candle lighter search terms
- electric torch lighter33K/yr
- electric torch25K/yr
- plasma torch lighter13K/yr
- tesla coil lighter7K/yr
- electric cigar lighter10K/yr
- zippo electric lighter11K/yr
- electric zippo6K/yr
- electric zippo lighter5K/yr
- zippo arc lighter6K/yr
- electric torch lighters rechargeable5K/yr
Top electronic candle lighter products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Zippo High Polish Blue Double Arc Rechargeable Lighter Insert - Everyday Use Outdoor Camping Flip-Top Lighters
Zippo$24.894.0★35 rev
Double Arc Rechargeable Lighter Insert
Zippo$22.484.2★69 rev
Torch Lighter Bright Fire Lighter with Safety Lock and Adjustable Red/Blue Flame Refillable Butane Gas Windproof Jet Flame Cool Lighters for Candles Campfires BBQ Baking Camping Gift
ELCELC$23.264.3★1,136 rev
Zippo Lighter Insert - Arc
Zippo$20.414.4★6,571 rev
Torch Lighter - Powerful Adjustable & Refillable Straight Flame Butane Lighter with Safety Lock & 360 Inverted Ignition Outdoor Windproof for Candles BBQ Camping (B)
Generic$16.263.0★30 rev
Newest
by launch date
Electric Lighter - Torch Lighter 2 Pack Ace Card Plasma Arc Flameless Lighters USB Rechargeable Refillable Butane Jet Flame Windproof Cool Lighters for BBQ Camping Candle (Without Butane)
ElPnFlame$18.4532 rev
Torch Lighter - Powerful Adjustable & Refillable Straight Flame Butane Lighter with Safety Lock & 360 Inverted Ignition Outdoor Windproof for Candles BBQ Camping (B)
Generic$16.2630 rev
Jet Lighter Torch Lighter Windproof Adjustable Flame for Candles Campfires BBQ Baking Camping Gift
Generic$15.774 rev
Zippo High Polish Blue Double Arc Rechargeable Lighter Insert - Everyday Use Outdoor Camping Flip-Top Lighters
Zippo$24.8935 rev
2-in-1 Dual Arc Jet Torch Lighter Windproof Electric Plasma Lighter with LED Battery Indicator USB Rechargeable & Refillable Butane Present Packaging (Gas Not Included)
RicecdCAT$24.174 rev
Trending
90-day click momentum
Torch Lighter with Safety Lock & 360 Inverted Ignition Refillable Butane Gas Lighter High-Heat Outdoor Flame for Camping BBQ Baking Campfire Outdoor Cooking
CIKSONT$16.752.7★
Jet Lighter Torch Lighter Windproof Adjustable Flame for Candles Campfires BBQ Baking Camping Gift
Generic$15.773.3★
Power Practical Sparkr Insert for Classic flip-top Lighter case Dual Arc Electric Lighter USB Rechargeable No More Fluid or Flint (case not Included)
Power Practical$10.134.2★
Electric Lighter - Torch Lighter 2 Pack Ace Card Plasma Arc Flameless Lighters USB Rechargeable Refillable Butane Jet Flame Windproof Cool Lighters for BBQ Camping Candle (Without Butane)
ElPnFlame$18.454.6★
2-in-1 Dual Arc Jet Torch Lighter Windproof Electric Plasma Lighter with LED Battery Indicator USB Rechargeable & Refillable Butane Present Packaging (Gas Not Included)
RicecdCAT$24.174.6★
What buyers say about electronic candle lighter
What buyers praise and complain about, mined from review topics.What buyers love
“Ease of use”
“Excellent Quality”
“Money well spent”
“holds a charge”
“As advertised”
“Good lighter”
“Works really well”
“Very durable”
“Sturdy base”
“Fits great”
What buyers complain about
“Didn't even last a month”
“Hardly work”
“poor quality control”
“Charging issues”
“its just too big for me”
“Difficult to fill”
“Not worth”
“Short battery life”
“Deceptive Advertising”
“can't refill”
Top return reasons
Common questions
- Is electronic candle lighter profitable to sell on Amazon United States?
- The niche generates $62K/yr across 48 tracked products. 3 of 8 products launched in the last 360 days are still selling. 90-day search growth is +27.3%. Flapen's verdict: Worth a look (58/100).
- How competitive is the electronic candle lighter niche?
- 32 brands and 72 sellers compete. The top 5 products take 42% of clicks and top 5 brands hold 64% of demand.
- What do buyers complain about in electronic candle lighter?
- Top complaints mined from reviews: Durability, Functionality-Overall, Quality-Overall. The return rate is 0.9%.
- When does demand for electronic candle lighter peak?
- Demand peaks in Dec; the busiest month runs 1.8× the quietest.
- What does it cost to enter the electronic candle lighter niche?
- Listings span $5.89–$50.47; the average listing price is $18.86 (sweet spot $15–$100). The average incumbent carries 5,159 reviews — the moat a new listing must climb.