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Electric Toothbrush Travel Case

Maybe

The top 5 brands take only 62% of clicks. But prices span $6.00–$19.22, mostly outside the sweet spot, so Electric Toothbrush Travel Case is a Maybe.

Flapen Score
55
55 / 100
Top 24% of 14,768 Health & Household niches · +6 vs the category median of 49
Market size
$196K/yr350K searches / yr
90-day growth
+13.0%search demand this quarter
Competition
43%top-5 click share · 21 brands · 24 sellers

Flapen Score

Electric Toothbrush Travel Case against its category

The dotted line is the Health & Household average. Past it, Electric Toothbrush Travel Case is stronger. Inside it, weaker.

55Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Electric Toothbrush Travel Case market on Amazon at a glance

Shoppers on Amazon United States searched for Electric Toothbrush Travel Case 350K times last year and spent an estimated $196K. The top 5 brands take 62% of clicks. Demand peaks in Jul. Flapen scores it 55 out of 100, a Maybe.

01 · Demand

An estimated 5.1% of those searches ended in a purchase.

Shoppers searched for this 350K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.1% of those searches ended in a purchase. Searches in the last 90 days moved +13.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $196K a year.

Searches, last 12 months
350K
Growth, 90 days vs prior 90
+13.0%
Conversion, latest week
5.1%
Market size, estimated
$196Ka year
Peak month
July1.5× the quietest month
Top search term
electric toothbrush travel case67K searches a year

02 · Price

A sale here is worth $10.98.

Listings sell for $10.98 on average, from $6.00 to $19.22. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 500 to 750 of them. At $10.98 that is $5K to $8K a year per listing.

Average price
$10.98under the $15 to $100 sweet spot
Price range
$6.00–$19.22
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
15K–20K
Units per listing a year
500–750
Revenue per listing a year
$5K–$8K
Returns
2.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

85% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 3.9% of listings are out of stock. The average listing ranks #81 within Toothbrushes & Accessories. It carries 1,027 reviews at 4.41 stars, so a new listing needs social proof before a better product.

Sponsored listings
85%
Prime listings
97%
Out of stock, average day
3.9%
Average rank
#81in Toothbrushes & Accessories
Average rating
4.41 starsAmazon United States average 4.42 stars
Average reviews
1,027per listing
Listings tracked
34

04 · Newcomers

2 of last year's 9 launches cleared the first-year sales bar.

9 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months
9
Successful launches
2Amazon's first-year sales bar
Average brand age
36 months

Products

Top Electric Toothbrush Travel Case products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 43% of clicks. Leaders hold, but buyers still shop past them.

Brands

21 falling

Sellers

24

Top-5 brand share

62%

Top 20: 99%

Top-5 click share

43%

Top 20: 85%

Open market

33%

  • Brand 116%
  • Brand 215%
  • Brand 314%
  • Brand 410%
  • Brand 58%
  • Brand 65%

Demand

Electric Toothbrush Travel Case search demand

Weekly searches over the year, seasonality beneath. Pick a range.

10K6KHoliday '24Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jul · busiest ÷ quietest = 1.5×

Search terms

Top Electric Toothbrush Travel Case search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • electric toothbrush travel case67K/yr
  • electric toothbrush case42K/yr
  • oral b travel case32K/yr
  • sonicare travel case22K/yr
  • oral b electric toothbrush travel case20K/yr
  • oral b io travel case15K/yr
  • philips sonicare travel case15K/yr
  • oral b pro 1000 travel case12K/yr
  • oral b toothbrush case17K/yr
  • oral b electric toothbrush case18K/yr

Reviews and returns

What reviews say buyers love and hate about Electric Toothbrush Travel Case

We read the reviews and the return reasons for every product selling here.

24%of positive reviews mention “Size-Overall”
24%of negative reviews mention “Size-Overall”
2.2%of orders come back
“Too small”
A buyer, on “Size-Overall”24% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Electric Toothbrush Travel Case questions

Answered from the same tracked data.