electric toothbrush hsa eligible
Skip itBrand-locked demand (top 5 brands take 96% of clicks) — this niche doesn't clear our bar today.
Avg price
Great$82.78avg listing price — sweet spot $15–$100
Returns
Great2.0%return rate — above 5% kills the launch gate
Competition
Good43%top-5 click share — leaders hold, buyers still browse
Quality gap
Good4.5★avg incumbent rating — lower means beatable quality
Price range
Okay$9.23–$295.94cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Okay$113K$113K/yr · 117K searches
Review moat
Bad15,959.11avg incumbent reviews — the moat a new listing must climb
Conversion
Bad1.2%search→purchase rate — share of searches ending in a sale
Growth
Bad-25.6%90-day search growth — must beat 0% to launch
Brand share
Bad96%top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, electric toothbrush hsa eligible is a $113K/yr Amazon United States market (117K searches/yr). The top 5 brands hold 96% of demand. Demand peaks in Feb–Mar. Verdict: Skip it — 38/100.
Data updated Jul 14, 2026 · scored weekly · How we score niches
electric toothbrush hsa eligible market data
- Units sold / yr
- 1K–2K
- avg 0–100/product
- Revenue / yr
- $103K–$124K
- units × avg price
- Conversion rate
- 1.2%
- Avg BSR
- #31
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 77%
- Out of stock
- 4.9%
- Avg brand age
- 33 months
- Avg seller age
- 142 days
Competition & brand share
The top 5 products take 43% of clicks — established leaders, but buyers still shop beyond them.Brands
9 rising
Sellers
81
Top-5 brand share
96%
Top 20: 100%
Top-5 click share
43%
Top 20: 84%
Open market
3%
- Philips Sonicare39%
- Aquasonic26%
- Oral-B24%
- Binzls5%
- COSLUS2%
- AJELU1%
- Open — no brand owns it (3 brands, 3%)
Demand & seasonality
Weekly Amazon search volume, last 76 weeks — -25.6% search growth over the last 90 days.Peak months: Feb, Mar · busiest ÷ quietest = 6.4×
Top electric toothbrush hsa eligible search terms
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- electric toothbrush fsa12K/yr
- fsa eligible electric toothbrush12K/yr
- hsa electric toothbrush7K/yr
- electric toothbrush fsa hsa eligible only8K/yr
- electric toothbrush hsa7K/yr
- fsa electric toothbrush eligible4K/yr
Top electric toothbrush hsa eligible products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Aquasonic Black Series Ultra Whitening Toothbrush ADA Accepted Electric Toothbrush- 8 Brush Heads & Travel Case 40 000 VPM Electric Motor & Wireless Charging - 4 Modes w Smart Timer
Aquasonic$35.344.6★136,545 rev
Oral-B Pro 1000 Rechargeable Electric Toothbrush Black
Oral-B$46.124.6★79,218 rev
Philips Sonicare 4100 Series Electric Toothbrush - Sonic Toothbrush with Advanced Sonic Technology Pressure Sensor Two Intensity Settings Smartimer & Quadpacer Black Model HX3681/24
Philips Sonicare$37.404.4★22,370 rev
Philips Sonicare 6500 Series Electric Toothbrush - Next-Generation Sonicare Technology Pressure Sensor 9 Brushing Settings SmarTimer BrushPacer 21-Day Runtime Travel Case Black HX7411/08
Philips Sonicare$120.524.6★550 rev
Water Dental Flosser 300ML Portable - 4 Modes Cordless Oral Irrigator - Rechargeable IPX7 Waterproof - Water Dental Piks for Cleaning for Home Travel
Binzls$214.153.8★95 rev
Newest
by launch date
Philips Sonicare 5950 Series Electric Toothbrush with Pressure Sensor for Sensitive Gums 6 Brushing Settings SmarTimer BrushPacer 21-Day Runtime Travel Case Black HX7131/03
Philips Sonicare$64.28549 rev
Philips Sonicare DiamondClean 9000 Electric Toothbrush - Sonic Toothbrush with App Pressure Sensor 12 Brushing Settings Replacement Reminder USB Charging Case Black & Rose Gold 2-Pack HX9912/71
Philips Sonicare$211.17247 rev
Philips Sonicare 6500 Series Electric Toothbrush - Next-Generation Sonicare Technology Pressure Sensor 9 Brushing Settings SmarTimer BrushPacer 21-Day Runtime Travel Case Black HX7411/08
Philips Sonicare$120.52550 rev
Philips Sonicare 6500 Series Electric Toothbrush - Next-Generation Sonicare Technology Pressure Sensor 9 Brushing Settings SmarTimer BrushPacer 21-Day Runtime Travel Case Navy Blue HX7413/07
Philips Sonicare$120.27550 rev
Philips Sonicare 6500 Series Electric Toothbrush - Next-Generation Sonicare Technology Pressure Sensor 9 Brushing Settings SmarTimer BrushPacer 21-Day Runtime Travel Case White HX7410/10
Philips Sonicare$120.81550 rev
Trending
90-day click momentumPhilips Sonicare 5950 Series Electric Toothbrush with Pressure Sensor for Sensitive Gums 6 Brushing Settings SmarTimer BrushPacer 21-Day Runtime Travel Case Black HX7131/03
Philips Sonicare$64.284.6★
Philips Sonicare 6500 Series Electric Toothbrush - Next-Generation Sonicare Technology Pressure Sensor 9 Brushing Settings SmarTimer BrushPacer 21-Day Runtime Travel Case Black HX7411/08
Philips Sonicare$120.524.6★
Water Dental Flosser 300ML Portable - 4 Modes Cordless Oral Irrigator - Rechargeable IPX7 Waterproof - Water Dental Piks for Cleaning for Home Travel
Binzls$214.153.8★
Philips Sonicare 6500 Series Electric Toothbrush - Next-Generation Sonicare Technology Pressure Sensor 9 Brushing Settings SmarTimer BrushPacer 21-Day Runtime Travel Case Navy Blue HX7413/07
Philips Sonicare$120.274.6★
Philips Sonicare DiamondClean 9000 Electric Toothbrush - Sonic Toothbrush with App Pressure Sensor 12 Brushing Settings Replacement Reminder USB Charging Case Black & Rose Gold 2-Pack HX9912/71
Philips Sonicare$211.174.6★
What buyers say about electric toothbrush hsa eligible
What buyers praise and complain about, mined from review topics.What buyers love
“Great deal”
“Better quality”
“Fully charged”
“makes your smile brighter”
“Long lasting battery”
“Really effective at cleaning”
“Effective”
“Easy to hold”
“As described”
“Super Clean”
What buyers complain about
“Breaks quickly”
“Cannot charge”
“Bad quality”
“Bad Battery Life”
“High price”
“Which is shorter”
“Hard to use”
“Very hard to keep clean”
“Doesn't function”
“Not Strong Enough”
Top return reasons
Common questions
- Is electric toothbrush hsa eligible profitable to sell on Amazon United States?
- The niche generates $113K/yr across 35 tracked products. 11 of 11 products launched in the last 360 days are still selling. 90-day search growth is -25.6%. Flapen's verdict: Skip it (38/100).
- How competitive is the electric toothbrush hsa eligible niche?
- 9 brands and 81 sellers compete. The top 5 products take 43% of clicks and top 5 brands hold 96% of demand.
- What do buyers complain about in electric toothbrush hsa eligible?
- Top complaints mined from reviews: Durability, Charging, Quality-Overall. The return rate is 2.0%.
- When does demand for electric toothbrush hsa eligible peak?
- Demand peaks in Feb–Mar; the busiest month runs 6.4× the quietest.
- What does it cost to enter the electric toothbrush hsa eligible niche?
- Listings span $9.23–$295.94; the average listing price is $82.78 (sweet spot $15–$100). The average incumbent carries 15,959 reviews — the moat a new listing must climb.