Electric Lumbar Traction Device
FailShoppers spend an estimated $54K a year here, so Electric Lumbar Traction Device is a Fail.
- Flapen Score
- 39 / 100Ranks 12,636 of 14,768 Health & Household niches · −10 vs the category median of 4939
- Market size
- $54K/yr13K searches / yr
- 90-day growth
- -22.2%search demand this quarter
- Competition
- 60%top-5 click share · 15 brands · 20 sellers
Flapen Score
Electric Lumbar Traction Device against its category
The dotted line is the Health & Household average. Past it, Electric Lumbar Traction Device is stronger. Inside it, weaker.
Market
The Electric Lumbar Traction Device market on Amazon at a glance
Shoppers on Amazon United States searched for Electric Lumbar Traction Device 13K times last year and spent an estimated $54K. The top 5 brands take 80% of clicks. Flapen scores it 39 out of 100, a Fail.
01 · Demand
An estimated 3.4% of those searches ended in a purchase.
Shoppers searched for this 13K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.4% of those searches ended in a purchase. Searches in the last 90 days moved -22.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $54K a year.
- Searches, last 12 months
- 13K
- Growth, 90 days vs prior 90
- -22.2%
- Conversion, latest week
- 3.4%
- Market size, estimated
- $54Ka year
- Top search term
- low frequency lumbar massager5K searches a year
02 · Price
A sale here is worth $120.78.
Listings sell for $120.78 on average, from $67.33 to $249.65. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At $120.78 that is $0 to $12K a year per listing.
- Average price
- $120.78above the $15 to $100 sweet spot
- Price range
- $67.33–$249.65
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 250–500
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$12K
- Returns
- 7.5%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads.
100% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 13.8% of listings are out of stock. The average listing ranks #7,312 within Occupational & Physical Therapy Aids. It carries 52 reviews at 4.03 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 95%
- Out of stock, average day
- 13.8%
- Average rank
- #7,312in Occupational & Physical Therapy Aids
- Average rating
- 4.03 starsAmazon United States average 4.42 stars
- Average reviews
- 52per listing
- Listings tracked
- 20
04 · Newcomers
10 of last year's 18 launches cleared the first-year sales bar.
18 products launched here in the last 12 months. 10 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 22 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 18
- Successful launches
- 10Amazon's first-year sales bar
- Average brand age
- 22 months
Products
Top Electric Lumbar Traction Device products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 60% of clicks. Leaders hold, but buyers still shop past them.
Brands
15 rising
Sellers
20
Top-5 brand share
80%
Top 20: 100%
Top-5 click share
60%
Top 20: 100%
Open market
17%
- Brand 123%
- Brand 223%
- Brand 314%
- Brand 410%
- Brand 59%
- Brand 63%
- Open — no brand owns it (9 brands, 17%)
Reviews and returns
What reviews say buyers love and hate about Electric Lumbar Traction Device
We read the reviews and the return reasons for every product selling here.
“After 2 month of using stops working”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
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FAQ
Common Electric Lumbar Traction Device questions
Answered from the same tracked data.