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Elderberry with Zinc and Vitamin C for Adults

Fail

Demand is soft, at -36.6% this quarter, so Elderberry with Zinc and Vitamin C for Adults is a Fail.

Flapen Score
46
46 / 100
Ranks 9,041 of 14,768 Health & Household niches · −3 vs the category median of 49
Market size
$692K/yr316K searches / yr
90-day growth
-36.6%search demand this quarter
Competition
81%top-5 click share · 11 brands · 608 sellers

Flapen Score

Elderberry with Zinc and Vitamin C for Adults against its category

The dotted line is the Health & Household average. Past it, Elderberry with Zinc and Vitamin C for Adults is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Elderberry with Zinc and Vitamin C for Adults market on Amazon at a glance

Shoppers on Amazon United States searched for Elderberry with Zinc and Vitamin C for Adults 316K times last year and spent an estimated $692K. The top 5 brands take 82% of clicks. Demand peaks in Jan–Feb–Dec. Flapen scores it 46 out of 100, a Fail.

01 · Demand

An estimated 13.5% of those searches ended in a purchase.

Shoppers searched for this 316K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 13.5% of those searches ended in a purchase. Searches in the last 90 days moved -36.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $692K a year.

Searches, last 12 months
316K
Growth, 90 days vs prior 90
-36.6%
Conversion, latest week
13.5%
Market size, estimated
$692Ka year
Peak month
January4.0× the quietest month
Top search term
elderberry vitamin c and zinc255K searches a year

02 · Price

A sale here is worth $16.19.

Listings sell for $16.19 on average, from $8.07 to $24.35. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 3,000 to 4,000 of them. At $16.19 that is $49K to $65K a year per listing.

Average price
$16.19inside the $15 to $100 sweet spot
Price range
$8.07–$24.35
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
40K–50K
Units per listing a year
3,000–4,000
Revenue per listing a year
$49K–$65K
Returns
0.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

75% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.6% of listings are out of stock. The average listing ranks #33 within Fruit Extracts. It carries 20,072 reviews at 4.73 stars, so a new listing needs social proof before a better product.

Sponsored listings
75%
Prime listings
100%
Out of stock, average day
2.6%
Average rank
#33in Fruit Extracts
Average rating
4.73 starsAmazon United States average 4.42 stars
Average reviews
20,072per listing
Listings tracked
12

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 67 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
67 months

Products

Top Elderberry with Zinc and Vitamin C for Adults products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 81% of clicks. A locked shelf that new listings rarely crack.

Brands

11 rising

Sellers

608

Top-5 brand share

82%

Top 20: 100%

Top-5 click share

81%

Top 20: 100%

Open market

13%

  • Brand 140%
  • Brand 223%
  • Brand 38%
  • Brand 46%
  • Brand 55%
  • Brand 64%
  • Open — no brand owns it (5 brands, 13%)

Demand

Elderberry with Zinc and Vitamin C for Adults search demand

Weekly searches over the year, seasonality beneath. Pick a range.

18K13KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Feb, Dec · busiest ÷ quietest = 4.0×

Search terms

Top Elderberry with Zinc and Vitamin C for Adults search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • elderberry vitamin c and zinc255K/yr
  • elderberry immune support24K/yr
  • zinc elderberry10K/yr
  • elderberry zinc11K/yr
  • elderberry and zinc7K/yr
  • elderberry zinc vitamin c6K/yr
  • elderberry with zinc3K/yr

Reviews and returns

What reviews say buyers love and hate about Elderberry with Zinc and Vitamin C for Adults

We read the reviews and the return reasons for every product selling here.

16%of positive reviews mention “Immunity Booster”
7%of negative reviews mention “Taste-Overall”
<0.1%of orders come back, a rate Amazon rounds to zero
“No taste to me just tastes like a capsule”
A buyer, on “Taste-Overall”7% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

21 topics

NegativePositive

FAQ

Common Elderberry with Zinc and Vitamin C for Adults questions

Answered from the same tracked data.