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Elderberry Gummies for Kids

Fail

Demand is soft, at -21.7% this quarter, so Elderberry Gummies for Kids is a Fail.

Flapen Score
48
48 / 100
Ranks 7,720 of 14,768 Health & Household niches · −1 vs the category median of 49
Market size
$367K/yr368K searches / yr
90-day growth
-21.7%search demand this quarter
Competition
63%top-5 click share · 14 brands · 600 sellers

Flapen Score

Elderberry Gummies for Kids against its category

The dotted line is the Health & Household average. Past it, Elderberry Gummies for Kids is stronger. Inside it, weaker.

48Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Elderberry Gummies for Kids market on Amazon at a glance

Shoppers on Amazon United States searched for Elderberry Gummies for Kids 368K times last year and spent an estimated $367K. The top 5 brands take 72% of clicks. Demand peaks in Jan–Aug–Sep–Oct–Nov–Dec. Flapen scores it 48 out of 100, a Fail.

01 · Demand

An estimated 6.8% of those searches ended in a purchase.

Shoppers searched for this 368K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.8% of those searches ended in a purchase. Searches in the last 90 days moved -21.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $367K a year.

Searches, last 12 months
368K
Growth, 90 days vs prior 90
-21.7%
Conversion, latest week
6.8%
Market size, estimated
$367Ka year
Peak month
September5.2× the quietest month
Top search term
elderberry gummies for kids149K searches a year

02 · Price

A sale here is worth $14.74.

Listings sell for $14.74 on average, from $8.64 to $24.28. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 1,500 to 2,000 of them. At $14.74 that is $22K to $29K a year per listing.

Average price
$14.74under the $15 to $100 sweet spot
Price range
$8.64–$24.28
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
30K–40K
Units per listing a year
1,500–2,000
Revenue per listing a year
$22K–$29K
Returns
0.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

65% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.4% of listings are out of stock. The average listing ranks #108 within Fruit Extracts. It carries 10,550 reviews at 4.73 stars, so a new listing needs social proof before a better product.

Sponsored listings
65%
Prime listings
100%
Out of stock, average day
4.4%
Average rank
#108in Fruit Extracts
Average rating
4.73 starsAmazon United States average 4.42 stars
Average reviews
10,550per listing
Listings tracked
17

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 66 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
66 months

Products

Top Elderberry Gummies for Kids products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 63% of clicks. Leaders hold, but buyers still shop past them.

Brands

14 falling

Sellers

600

Top-5 brand share

72%

Top 20: 100%

Top-5 click share

63%

Top 20: 100%

Open market

23%

  • Brand 131%
  • Brand 214%
  • Brand 312%
  • Brand 49%
  • Brand 55%
  • Brand 65%

Demand

Elderberry Gummies for Kids search demand

Weekly searches over the year, seasonality beneath. Pick a range.

23K18KSpike '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Aug, Sep, Oct, Nov, Dec · busiest ÷ quietest = 5.2×

Search terms

Top Elderberry Gummies for Kids search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • elderberry gummies for kids149K/yr
  • kids elderberry gummies82K/yr
  • elderberry gummies kids23K/yr
  • sambucol kids28K/yr
  • toddler elderberry gummies7K/yr
  • childrens elderberry gummy5K/yr
  • organic elderberry gummies for kids5K/yr
  • elderberry kids gummy vitamins3K/yr
  • kids elderberry gummy vitamins4K/yr
  • elderberry gummies for kids organic4K/yr

Reviews and returns

What reviews say buyers love and hate about Elderberry Gummies for Kids

We read the reviews and the return reasons for every product selling here.

26%of positive reviews mention “Taste-Overall”
9%of negative reviews mention “Ease Of Use”
<0.1%of orders come back, a rate Amazon rounds to zero
“Could not open”
A buyer, on “Ease Of Use”9% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Elderberry Gummies for Kids questions

Answered from the same tracked data.