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Elderberry Gummies

Maybe

An estimated 0.0% of orders come back. But demand is soft, at -37.8% this quarter, so Elderberry Gummies is a Maybe.

Flapen Score
51
51 / 100
Top 40% of 14,768 Health & Household niches · +2 vs the category median of 49
Market size
$5.2M/yr1.7M searches / yr
90-day growth
-37.8%search demand this quarter
Competition
71%top-5 click share · 8 brands · 616 sellers

Flapen Score

Elderberry Gummies against its category

The dotted line is the Health & Household average. Past it, Elderberry Gummies is stronger. Inside it, weaker.

51Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Elderberry Gummies market on Amazon at a glance

Shoppers on Amazon United States searched for Elderberry Gummies 1.7M times last year and spent an estimated $5.2M. The top 5 brands take 92% of clicks. Demand peaks in Jan–Dec. Flapen scores it 51 out of 100, a Maybe.

01 · Demand

An estimated 15.7% of those searches ended in a purchase.

Shoppers searched for this 1.7M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 15.7% of those searches ended in a purchase. Searches in the last 90 days moved -37.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $5.2M a year.

Searches, last 12 months
1.7M
Growth, 90 days vs prior 90
-37.8%
Conversion, latest week
15.7%
Market size, estimated
$5.2Ma year
Peak month
January3.2× the quietest month
Top search term
elderberry gummies944K searches a year

02 · Price

A sale here is worth $19.02.

Listings sell for $19.02 on average, from $8.07 to $38.02. Amazon reports units sold in ranges. This niche sold 300K to 400K a year. The average listing sells 20,000 to 25,000 of them. At $19.02 that is $380K to $476K a year per listing.

Average price
$19.02inside the $15 to $100 sweet spot
Price range
$8.07–$38.02
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
300K–400K
Units per listing a year
20,000–25,000
Revenue per listing a year
$380K–$476K
Returns
0.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

71% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #77 within Fruit Extracts. It carries 23,712 reviews at 4.72 stars, so a new listing needs social proof before a better product.

Sponsored listings
71%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#77in Fruit Extracts
Average rating
4.72 starsAmazon United States average 4.42 stars
Average reviews
23,712per listing
Listings tracked
14

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 62 months on average, so the names here are established.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
62 months

Products

Top Elderberry Gummies products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 71% of clicks. A locked shelf that new listings rarely crack.

Brands

8 falling

Sellers

616

Top-5 brand share

92%

Top 20: 100%

Top-5 click share

71%

Top 20: 100%

Open market

5%

  • Brand 151%
  • Brand 218%
  • Brand 310%
  • Brand 49%
  • Brand 54%
  • Brand 63%
  • Open — no brand owns it (2 brands, 5%)

Demand

Elderberry Gummies search demand

Weekly searches over the year, seasonality beneath. Pick a range.

90K70KSpike '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Dec · busiest ÷ quietest = 3.2×

Search terms

Top Elderberry Gummies search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • elderberry gummies944K/yr
  • sambucol black elderberry177K/yr
  • elderberry gummies for adults130K/yr
  • sambucol92K/yr
  • sambucus elderberry gummies37K/yr
  • sambucus41K/yr
  • sambucus elderberry30K/yr
  • sambucus elderberry immune support67K/yr
  • natures way sambucus elderberry19K/yr
  • sambucol black elderberry gummies23K/yr

Reviews and returns

What reviews say buyers love and hate about Elderberry Gummies

We read the reviews and the return reasons for every product selling here.

30%of positive reviews mention “Taste-Overall”
14%of negative reviews mention “Taste-Overall”
<0.1%of orders come back, a rate Amazon rounds to zero
“tasted like Lysol”
A buyer, on “Taste-Overall”14% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Elderberry Gummies questions

Answered from the same tracked data.