elderberry cough syrup
Skip itSoft demand (-40.1% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Conversion
Great7.3%search→purchase rate — share of searches ending in a sale
Avg price
Good$14.37avg listing price — sweet spot $15–$100
Price range
Good$8.51–$25.05cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Okay1,996.86avg incumbent reviews — the moat a new listing must climb
Competition
Okay70%top-5 click share — leaders hold, buyers still browse
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Brand share
Bad91%top-5 brand share — brand-locked demand
Market size
Bad$28K$28K/yr · 27K searches
Growth
Bad-40.1%90-day search growth — must beat 0% to launch
According to Flapen's Amazon United States niche tracking, elderberry cough syrup is a $28K/yr Amazon United States market (27K searches/yr). The top 5 brands hold 91% of demand. Demand peaks in Jan–Feb–Dec. Verdict: Skip it — 37/100.
Data updated Jul 11, 2026 · scored weekly · How we score niches
elderberry cough syrup market data
- Units sold / yr
- 3K–4K
- avg 250–500/product
- Revenue / yr
- $43K–$57K
- units × avg price
- Conversion rate
- 7.3%
- Avg BSR
- #189
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 43%
- Out of stock
- 0.0%
- Avg brand age
- 97 months
- Avg seller age
- 161 days
Competition & brand share
The top 5 products take 70% of clicks — established leaders, but buyers still shop beyond them.Brands
8 rising
Sellers
579
Top-5 brand share
91%
Top 20: 100%
Top-5 click share
70%
Top 20: 100%
Open market
4%
- Robitussin59%
- Nature's Way13%
- ZAND7%
- Sambucol6%
- Beekeeper's Naturals6%
- Garden of Life4%
- Open — no brand owns it (2 brands, 4%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -40.1% search growth over the last 90 days.Peak months: Jan, Feb, Dec · busiest ÷ quietest = 2.8×
Top elderberry cough syrup search terms
- elderberry cough syrup13K/yr
- robitussin elderberry cough syrup5K/yr
- robitussin elderberry4K/yr
- elderberry cough syrup for adults3K/yr
- robitussin naturals cough3K/yr
Top elderberry cough syrup products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 14 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Robitussin Maximum Strength Elderberry Cough Plus Chest Congestion DM Cough Suppressant for Adults Providing Liquid Cough and Chest Congestion Relief - 8 Fl Oz
Robitussin$12.744.7★1,021 rev
Robitussin Maximum Strength Elderberry Cough Plus Chest Congestion DM Cough Suppressant for Adults Providing Non Drowsy Liquid Cough and Chest Congestion Relief - 2x8 Fl Oz
Robitussin$25.054.7★1,869 rev
Natures Way Sambucus Cough Relief +(1) Immune* Syrup Feel Better Faster(1) Clinically Proven South African Geranium with Elderberry Extract Vitamin C & Zinc vegan 4 Fl Oz (Packaging May Vary)
Nature's Way$9.844.5★427 rev
Honey Gardens Elderberry & Honey Immune Syrup - Black Elderberry Syrup for Adults & Kids Natural Throat Defense Wellness Supplement with Propolis & Organic Apple Cider Vinegar - 8 Fl Oz
ZAND$21.814.7★2,154 rev
Robitussin Maximum Strength Elderberry Cough + Chest Congestion DM Cough Medicine for Adults Cough and Chest Congestion Relief Liquid - 4 Fl Oz
Robitussin$9.554.6★227 rev
Newest
by launch dateNatures Way Sambucus Cough Relief +(1) Immune* Syrup Feel Better Faster(1) Clinically Proven South African Geranium with Elderberry Extract Vitamin C & Zinc vegan 4 Fl Oz (Packaging May Vary)
Nature's Way$9.84427 rev
Robitussin Maximum Strength Elderberry Cough + Chest Congestion DM Cough Medicine for Adults Cough and Chest Congestion Relief Liquid - 4 Fl Oz
Robitussin$9.55227 rev
Robitussin Elderberry Cough + Chest Congestion DM Childrens Cough Medicine Chest Congestion Relief and Cough Syrup - 4 Fl Oz
Robitussin$8.51320 rev
Robitussin Maximum Strength Elderberry Cough Plus Chest Congestion DM Cough Suppressant for Adults Providing Liquid Cough and Chest Congestion Relief - 8 Fl Oz
Robitussin$12.741,021 rev
Robitussin Maximum Strength Elderberry Cough Plus Chest Congestion DM Cough Suppressant for Adults Providing Non Drowsy Liquid Cough and Chest Congestion Relief - 2x8 Fl Oz
Robitussin$25.051,869 rev
Trending
90-day click momentumNatures Way Sambucus Cough Relief +(1) Immune* Syrup Feel Better Faster(1) Clinically Proven South African Geranium with Elderberry Extract Vitamin C & Zinc vegan 4 Fl Oz (Packaging May Vary)
Nature's Way$9.844.5★
Honey Gardens Elderberry & Honey Immune Syrup - Black Elderberry Syrup for Adults & Kids Natural Throat Defense Wellness Supplement with Propolis & Organic Apple Cider Vinegar - 8 Fl Oz
ZAND$21.814.7★
Host Defense Elderberry Plus Syrup - Immune Respiratory & Lung Support Supplement* - Liquid Mushroom Supplement with Turkey Tail Reishi Agarikon & Chaga* - 4 fl oz (12 Servings)
Host Defense$15.594.6★
Sambucol Advanced Black Elderberry Syrup - Elderberry Syrup with Zinc and Vitamin C for Adults Immune Support High Antioxidants Gluten Free - 4 Fl Oz
Sambucol$9.764.7★
Natures Way Umcka Cold & Flu Relief Elderberry Syrup Non-Drowsy Homeopathic Cold and Flu(1) Relief for Sore Throat Cough Congestion Fever(1) Body Aches(1) Berry Flavored 4 Fl Oz
Nature's Way$12.464.8★
What buyers say about elderberry cough syrup
What buyers praise and complain about, mined from review topics.What buyers love
“Good cough syrup”
“Good tasting”
“Immunity boost”
“Cold relief”
“Natural ingredients”
“Good quality”
“Pretty effective”
“its worth it”
“Taste great taste like sweet berries”
“I like that the ingredients are clean”
What buyers complain about
“Still coughing”
“mine has a weird after taste”
“thick so it coats your throat as it goes down”
“A little pricey”
“The flavor is overwhelming”
“Too sweet and too small of a size”
“doesn't last long”
“To watery for me”
“I thought there was a chance I was getting sick”
“the texture on this is quite grainy”
Top return reasons
Common questions
- Is elderberry cough syrup profitable to sell on Amazon United States?
- The niche generates $28K/yr across 14 tracked products. 90-day search growth is -40.1%. Flapen's verdict: Skip it (37/100).
- How competitive is the elderberry cough syrup niche?
- 8 brands and 579 sellers compete. The top 5 products take 70% of clicks and top 5 brands hold 91% of demand.
- What do buyers complain about in elderberry cough syrup?
- Top complaints mined from reviews: Cough Relief, Taste-Overall, Thickness. The return rate is 0.0%.
- When does demand for elderberry cough syrup peak?
- Demand peaks in Jan–Feb–Dec; the busiest month runs 2.8× the quietest.
- What does it cost to enter the elderberry cough syrup niche?
- Listings span $8.51–$25.05; the average listing price is $14.37 (sweet spot $15–$100). The average incumbent carries 1,997 reviews — the moat a new listing must climb.