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Elderberry Capsules

Maybe

An estimated 0.0% of orders come back. But demand is soft, at -22.8% this quarter, so Elderberry Capsules is a Maybe.

Flapen Score
59
59 / 100
Top 13% of 14,768 Health & Household niches · +10 vs the category median of 49
Market size
$709K/yr356K searches / yr
90-day growth
-22.8%search demand this quarter
Competition
49%top-5 click share · 27 brands · 617 sellers

Flapen Score

Elderberry Capsules against its category

The dotted line is the Health & Household average. Past it, Elderberry Capsules is stronger. Inside it, weaker.

59Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Elderberry Capsules market on Amazon at a glance

Shoppers on Amazon United States searched for Elderberry Capsules 356K times last year and spent an estimated $709K. The top 5 brands take 61% of clicks. Demand peaks in Jan–Aug–Sep. Flapen scores it 59 out of 100, a Maybe.

01 · Demand

An estimated 11.5% of those searches ended in a purchase.

Shoppers searched for this 356K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 11.5% of those searches ended in a purchase. Searches in the last 90 days moved -22.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $709K a year.

Searches, last 12 months
356K
Growth, 90 days vs prior 90
-22.8%
Conversion, latest week
11.5%
Market size, estimated
$709Ka year
Peak month
August4.0× the quietest month
Top search term
elderberry capsules131K searches a year

02 · Price

A sale here is worth $17.33.

Listings sell for $17.33 on average, from $8.45 to $56.07. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 1,500 to 2,000 of them. At $17.33 that is $26K to $35K a year per listing.

Average price
$17.33inside the $15 to $100 sweet spot
Price range
$8.45–$56.07
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
40K–50K
Units per listing a year
1,500–2,000
Revenue per listing a year
$26K–$35K
Returns
0.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

81% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #101 within Fruit Extracts. It carries 9,386 reviews at 4.71 stars, so a new listing needs social proof before a better product.

Sponsored listings
81%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#101in Fruit Extracts
Average rating
4.71 starsAmazon United States average 4.42 stars
Average reviews
9,386per listing
Listings tracked
31

04 · Newcomers

1 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 70 months on average, so the names here are established.

Launched, last 12 months
2
Successful launches
1Amazon's first-year sales bar
Average brand age
70 months

Products

Top Elderberry Capsules products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 49% of clicks. Leaders hold, but buyers still shop past them.

Brands

27 rising

Sellers

617

Top-5 brand share

61%

Top 20: 95%

Top-5 click share

49%

Top 20: 91%

Open market

33%

  • Brand 126%
  • Brand 211%
  • Brand 39%
  • Brand 47%
  • Brand 57%
  • Brand 66%

Demand

Elderberry Capsules search demand

Weekly searches over the year, seasonality beneath. Pick a range.

25K15KSpike '24Spike '25Prime Day '25Spike '26Prime Day '26SepDecMarJunAugNovMarMay

Peak months: Jan, Aug, Sep · busiest ÷ quietest = 4.0×

Search terms

Top Elderberry Capsules search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • elderberry capsules131K/yr
  • black elderberry82K/yr
  • black elderberry capsules30K/yr
  • elderberry supplement18K/yr
  • elderberry vitamins18K/yr
  • elderberry pills14K/yr
  • black elderberry 2000mg capsules8K/yr
  • elderberry tablets10K/yr
  • elderberry supplements14K/yr
  • elderberry vitamin6K/yr

Reviews and returns

What reviews say buyers love and hate about Elderberry Capsules

We read the reviews and the return reasons for every product selling here.

16%of positive reviews mention “Immunity Booster”
7%of negative reviews mention “Taste-Overall”
<0.1%of orders come back, a rate Amazon rounds to zero
“do not have a taste”
A buyer, on “Taste-Overall”7% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Elderberry Capsules questions

Answered from the same tracked data.