Elastic Tape
MaybeAn estimated 0.5% of orders come back. But shoppers spend an estimated $74K a year here, so Elastic Tape is a Maybe.
- Flapen Score
- 54 / 100Top 28% of 14,768 Health & Household niches · +5 vs the category median of 4954
- Market size
- $74K/yr68K searches / yr
- 90-day growth
- +16.7%search demand this quarter
- Competition
- 46%top-5 click share · 20 brands · 101 sellers
Flapen Score
Elastic Tape against its category
The dotted line is the Health & Household average. Past it, Elastic Tape is stronger. Inside it, weaker.
Market
The Elastic Tape market on Amazon at a glance
Shoppers on Amazon United States searched for Elastic Tape 68K times last year and spent an estimated $74K. The top 5 brands take 58% of clicks. Flapen scores it 54 out of 100, a Maybe.
01 · Demand
An estimated 12.5% of those searches ended in a purchase.
Shoppers searched for this 68K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 12.5% of those searches ended in a purchase. Searches in the last 90 days moved +16.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $74K a year.
- Searches, last 12 months
- 68K
- Growth, 90 days vs prior 90
- +16.7%
- Conversion, latest week
- 12.5%
- Market size, estimated
- $74Ka year
- Peak month
- July1.4× the quietest month
- Top search term
- medical tape wrap19K searches a year
02 · Price
A sale here is worth $8.74.
Listings sell for $8.74 on average, from $4.55 to $23.83. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At $8.74 that is $874 to $2K a year per listing.
- Average price
- $8.74under the $15 to $100 sweet spot
- Price range
- $4.55–$23.83
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 6K–8K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $874–$2K
- Returns
- 0.5%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
82% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #91 within Bandages & Bandaging Supplies. It carries 3,789 reviews at 4.61 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 82%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #91in Bandages & Bandaging Supplies
- Average rating
- 4.61 starsAmazon United States average 4.42 stars
- Average reviews
- 3,789per listing
- Listings tracked
- 28
04 · Newcomers
3 of last year's 3 launches cleared the first-year sales bar.
3 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 55 months on average, so the names here are settling in.
- Launched, last 12 months
- 3
- Successful launches
- 3Amazon's first-year sales bar
- Average brand age
- 55 months
Products
Top Elastic Tape products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 46% of clicks. Leaders hold, but buyers still shop past them.
Brands
20 falling
Sellers
101
Top-5 brand share
58%
Top 20: 100%
Top-5 click share
46%
Top 20: 91%
Open market
35%
- Brand 121%
- Brand 218%
- Brand 37%
- Brand 46%
- Brand 56%
- Brand 66%
Demand
Elastic Tape search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.4×
Search terms
Top Elastic Tape search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- medical tape wrap19K/yr
- elastic tape11K/yr
- stretchy medical tape7K/yr
- stretch tape medical6K/yr
- wrapping tape for injuries6K/yr
- medical wrap tape3K/yr
- self adhesive medical tape5K/yr
- elastic adhesive bandage tape3K/yr
- stretch medical tape3K/yr
- elastic tape bandage5K/yr
Reviews and returns
What reviews say buyers love and hate about Elastic Tape
We read the reviews and the return reasons for every product selling here.
“Not very adhesive”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
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Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Elastic Tape questions
Answered from the same tracked data.









