Eczema Hand Cream

Shoppers searched for this 264K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 18.4% of those searches ended in a purchase. Searches in the last 90 days moved -31.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $547K a year.

Searches, last 12 months

264K

Growth, 90 days vs prior 90

-31.5%

Conversion, latest week

18.4%

Market size, estimated

$547Ka year

Peak month

January2.0× the quietest month

Top search term

gold bond eczema relief lotion65K searches a year

Listings sell for $11.26 on average, from $4.93 to $16.11. Amazon reports units sold in ranges. This niche sold 50K to 60K a year. The average listing sells 4,000 to 5,000 of them. At $11.26 that is $45K to $56K a year per listing.

Average price

$11.26under the $15 to $100 sweet spot

Price range

$4.93–$16.11

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

50K–60K

Units per listing a year

4,000–5,000

Revenue per listing a year

$45K–$56K

Returns

0.3%of orders · Amazon United States median 2.1%

78% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #64 within Eczema, Psoriasis & Rosacea Care. It carries 12,270 reviews at 4.66 stars, so a new listing needs social proof before a better product.

Sponsored listings

78%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#64in Eczema, Psoriasis & Rosacea Care

Average rating

4.66 starsAmazon United States average 4.42 stars

Average reviews

12,270per listing

Listings tracked

9

The brands on the shelf have sold for 92 months on average, so the names here are established.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

92 months