Easter Wrapping Paper

Shoppers searched for this 147K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.4% of those searches ended in a purchase. Searches in the last 90 days moved -98.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $96K a year.

Searches, last 12 months

147K

Growth, 90 days vs prior 90

-98.6%

Conversion, latest week

7.4%

Market size, estimated

$96Ka year

Peak month

April366.4× the quietest month

Top search term

easter wrapping paper94K searches a year

Listings sell for $8.71 on average, from $4.92 to $10.77. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 100 to 250 of them. At $8.71 that is $871 to $2K a year per listing.

Average price

$8.71under the $15 to $100 sweet spot

Price range

$4.92–$10.77

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

15K–20K

Units per listing a year

100–250

Revenue per listing a year

$871–$2K

Returns

1.0%of orders · Amazon United States median 2.1%

30% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 10.9% of listings are out of stock. The average listing ranks #1,612 within Gift Wrap Paper. It carries 244 reviews at 4.64 stars, so a new listing needs social proof before a better product.

Sponsored listings

30%

Prime listings

100%

Out of stock, average day

10.9%

Average rank

#1,612in Gift Wrap Paper

Average rating

4.64 starsAmazon United States average 4.42 stars

Average reviews

244per listing

Listings tracked

10

5 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 26 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

5

Successful launches

0Amazon's first-year sales bar

Average brand age

26 months