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Easicleanse Bath Disposable Washcloth

Fail

The top 5 brands take 100% of clicks, so Easicleanse Bath Disposable Washcloth is a Fail.

Flapen Score
39
39 / 100
Ranks 12,636 of 14,768 Health & Household niches · −10 vs the category median of 49
Market size
$40K/yr14K searches / yr
90-day growth
-1.3%search demand this quarter
Competition
80%top-5 click share · 4 brands · 38 sellers

Flapen Score

Easicleanse Bath Disposable Washcloth against its category

The dotted line is the Health & Household average. Past it, Easicleanse Bath Disposable Washcloth is stronger. Inside it, weaker.

39Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Easicleanse Bath Disposable Washcloth market on Amazon at a glance

Shoppers on Amazon United States searched for Easicleanse Bath Disposable Washcloth 14K times last year and spent an estimated $40K. All 4 brands take every click. Flapen scores it 39 out of 100, a Fail.

01 · Demand

An estimated 11.0% of those searches ended in a purchase.

Shoppers searched for this 14K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 11.0% of those searches ended in a purchase. Searches in the last 90 days moved -1.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $40K a year.

Searches, last 12 months
14K
Growth, 90 days vs prior 90
-1.3%
Conversion, latest week
11.0%
Market size, estimated
$40Ka year
Peak month
October1.4× the quietest month
Top search term
easicleanse bath disposable washcloth12K searches a year

02 · Price

A sale here is worth $25.67.

Listings sell for $25.67 on average, from $5.96 to $101.27. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 100 to 250 of them. At $25.67 that is $3K to $6K a year per listing.

Average price
$25.67inside the $15 to $100 sweet spot
Price range
$5.96–$101.27
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–3K
Units per listing a year
100–250
Revenue per listing a year
$3K–$6K
Returns
1.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

75% of listings pay for placement with sponsored ads. 75% ship with Prime. On an average day, 7.0% of listings are out of stock. The average listing ranks #456 within Eczema, Psoriasis & Rosacea Care. It carries 12,761 reviews at 4.56 stars, so a new listing needs social proof before a better product.

Sponsored listings
75%
Prime listings
75%
Out of stock, average day
7.0%
Average rank
#456in Eczema, Psoriasis & Rosacea Care
Average rating
4.56 starsAmazon United States average 4.42 stars
Average reviews
12,761per listing
Listings tracked
12

04 · Newcomers

1 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 53 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
1Amazon's first-year sales bar
Average brand age
53 months

Products

Top Easicleanse Bath Disposable Washcloth products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 80% of clicks. A locked shelf that new listings rarely crack.

Brands

4 falling

Sellers

38

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

80%

Top 20: 100%

Open market

0%

  • Brand 170%
  • Brand 223%
  • Brand 35%
  • Brand 41%

Demand

Easicleanse Bath Disposable Washcloth search demand

Weekly searches over the year, seasonality beneath. Pick a range.

350250Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

Search terms

Top Easicleanse Bath Disposable Washcloth search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • easicleanse bath disposable washcloth12K/yr
  • easicleanse bath2K/yr
  • easicleanse bath disposable washcloth coloplast472/yr

Reviews and returns

What reviews say buyers love and hate about Easicleanse Bath Disposable Washcloth

We read the reviews and the return reasons for every product selling here.

18%of positive reviews mention “Ease Of Cleaning”
16%of negative reviews mention “Ease Of Cleaning”
1.0%of orders come back
“Made a mess everywhere”
A buyer, on “Ease Of Cleaning”16% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Easicleanse Bath Disposable Washcloth questions

Answered from the same tracked data.