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Ear Thermometer

Maybe

Shoppers spend an estimated $3.4M a year here. But demand is soft, at -39.1% this quarter, so Ear Thermometer is a Maybe.

Flapen Score
55
55 / 100
Top 24% of 14,768 Health & Household niches · +6 vs the category median of 49
Market size
$3.4M/yr1.1M searches / yr
90-day growth
-39.1%search demand this quarter
Competition
72%top-5 click share · 9 brands · 39 sellers

Flapen Score

Ear Thermometer against its category

The dotted line is the Health & Household average. Past it, Ear Thermometer is stronger. Inside it, weaker.

55Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Ear Thermometer market on Amazon at a glance

Shoppers on Amazon United States searched for Ear Thermometer 1.1M times last year and spent an estimated $3.4M. The top 5 brands take 91% of clicks. Demand peaks in Jan–Feb. Flapen scores it 55 out of 100, a Maybe.

01 · Demand

An estimated 10.8% of those searches ended in a purchase.

Shoppers searched for this 1.1M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 10.8% of those searches ended in a purchase. Searches in the last 90 days moved -39.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $3.4M a year.

Searches, last 12 months
1.1M
Growth, 90 days vs prior 90
-39.1%
Conversion, latest week
10.8%
Market size, estimated
$3.4Ma year
Peak month
February2.3× the quietest month
Top search term
ear thermometer296K searches a year

02 · Price

A sale here is worth $28.92.

Listings sell for $28.92 on average, from $13.55 to $57.54. Amazon reports units sold in ranges. This niche sold 125K to 150K a year. The average listing sells 10,000 to 12,500 of them. At $28.92 that is $289K to $362K a year per listing.

Average price
$28.92inside the $15 to $100 sweet spot
Price range
$13.55–$57.54
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
125K–150K
Units per listing a year
10,000–12,500
Revenue per listing a year
$289K–$362K
Returns
1.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

75% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #156 within Health Monitors. It carries 15,219 reviews at 4.39 stars, so a new listing needs social proof before a better product.

Sponsored listings
75%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#156in Health Monitors
Average rating
4.39 starsAmazon United States average 4.42 stars
Average reviews
15,219per listing
Listings tracked
16

04 · Newcomers

2 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 62 months on average, so the names here are established.

Launched, last 12 months
2
Successful launches
2Amazon's first-year sales bar
Average brand age
62 months

Products

Top Ear Thermometer products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 72% of clicks. A locked shelf that new listings rarely crack.

Brands

9 flat

Sellers

39

Top-5 brand share

91%

Top 20: 100%

Top-5 click share

72%

Top 20: 100%

Open market

6%

  • Brand 163%
  • Brand 211%
  • Brand 39%
  • Brand 45%
  • Brand 53%
  • Brand 63%
  • Open — no brand owns it (3 brands, 6%)

Demand

Ear Thermometer search demand

Weekly searches over the year, seasonality beneath. Pick a range.

40K30KHoliday '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Feb · busiest ÷ quietest = 2.3×

Search terms

Top Ear Thermometer search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • ear thermometer296K/yr
  • braun thermometer187K/yr
  • ear thermometer for kids124K/yr
  • braun ear thermometer128K/yr
  • ear thermometer for adults83K/yr
  • braun thermoscan 737K/yr
  • braun thermoscan43K/yr
  • thermometer ear45K/yr
  • tympanic thermometer24K/yr
  • baby ear thermometer18K/yr

Reviews and returns

What reviews say buyers love and hate about Ear Thermometer

We read the reviews and the return reasons for every product selling here.

31%of positive reviews mention “Ease Of Use”
35%of negative reviews mention “Measurement/Reading Accuracy”
1.2%of orders come back
“Inconsistent readings”
A buyer, on “Measurement/Reading Accuracy”35% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Ear Thermometer questions

Answered from the same tracked data.