Ear Pick
FailDemand is soft, at -20.2% this quarter, so Ear Pick is a Fail.
- Flapen Score
- 45 / 100Ranks 9,665 of 14,768 Health & Household niches · −4 vs the category median of 4945
- Market size
- $80K/yr86K searches / yr
- 90-day growth
- -20.2%search demand this quarter
- Competition
- 61%top-5 click share · 17 brands · 152 sellers
Flapen Score
Ear Pick against its category
The dotted line is the Health & Household average. Past it, Ear Pick is stronger. Inside it, weaker.
Market
The Ear Pick market on Amazon at a glance
Shoppers on Amazon United States searched for Ear Pick 86K times last year and spent an estimated $80K. The top 5 brands take 79% of clicks. Demand peaks in Nov. Flapen scores it 45 out of 100, a Fail.
01 · Demand
An estimated 9.8% of those searches ended in a purchase.
Shoppers searched for this 86K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 9.8% of those searches ended in a purchase. Searches in the last 90 days moved -20.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $80K a year.
- Searches, last 12 months
- 86K
- Growth, 90 days vs prior 90
- -20.2%
- Conversion, latest week
- 9.8%
- Market size, estimated
- $80Ka year
- Peak month
- November3.7× the quietest month
- Top search term
- ear wax scooper22K searches a year
02 · Price
A sale here is worth $9.38.
Listings sell for $9.38 on average, from $3.63 to $25.68. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 250 to 500 of them. At $9.38 that is $2K to $5K a year per listing.
- Average price
- $9.38under the $15 to $100 sweet spot
- Price range
- $3.63–$25.68
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 8K–10K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $2K–$5K
- Returns
- 0.7%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
77% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 7.7% of listings are out of stock. The average listing ranks #3,371 within Ear Care. It carries 8,160 reviews at 4.37 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 77%
- Prime listings
- 100%
- Out of stock, average day
- 7.7%
- Average rank
- #3,371in Ear Care
- Average rating
- 4.37 starsAmazon United States average 4.42 stars
- Average reviews
- 8,160per listing
- Listings tracked
- 22
04 · Newcomers
1 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 41 months
Products
Top Ear Pick products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 61% of clicks. Leaders hold, but buyers still shop past them.
Brands
17 rising
Sellers
152
Top-5 brand share
79%
Top 20: 100%
Top-5 click share
61%
Top 20: 98%
Open market
17%
- Brand 125%
- Brand 219%
- Brand 315%
- Brand 410%
- Brand 59%
- Brand 64%
- Open — no brand owns it (11 brands, 17%)
Demand
Ear Pick search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov · busiest ÷ quietest = 3.7×
Search terms
Top Ear Pick search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- ear wax scooper22K/yr
- ear wax scoop11K/yr
- ear picks10K/yr
- ear scoops wax removal11K/yr
- ear wax spoon8K/yr
- ear wax pick7K/yr
- ear wax scraper6K/yr
- earwax scooper6K/yr
- earpicks3K/yr
- ear scraper tool2K/yr
Reviews and returns
What reviews say buyers love and hate about Ear Pick
We read the reviews and the return reasons for every product selling here.
“constantly disconnecting”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
15 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Ear Pick questions
Answered from the same tracked data.









