Ear Oil

Shoppers searched for this 77K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 11.3% of those searches ended in a purchase. Searches in the last 90 days moved -28.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $96K a year.

Searches, last 12 months

77K

Growth, 90 days vs prior 90

-28.6%

Conversion, latest week

11.3%

Market size, estimated

$96Ka year

Peak month

January4.2× the quietest month

Top search term

ear oil48K searches a year

Listings sell for $11.12 on average, from $7.04 to $16.51. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 250 to 500 of them. At $11.12 that is $3K to $6K a year per listing.

Average price

$11.12under the $15 to $100 sweet spot

Price range

$7.04–$16.51

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

8K–10K

Units per listing a year

250–500

Revenue per listing a year

$3K–$6K

Returns

0.3%of orders · Amazon United States median 2.1%

87% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #1,728 within Ear Care. It carries 2,253 reviews at 4.42 stars, so a new listing needs social proof before a better product.

Sponsored listings

87%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#1,728in Ear Care

Average rating

4.42 starsAmazon United States average 4.42 stars

Average reviews

2,253per listing

Listings tracked

23

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 78 months on average, so the names here are established.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

78 months