dye remover
Worth a lookShows low returns (0.4%), but brand-locked demand (top 5 brands take 98% of clicks) keeps it on the watch list.
Returns
Incredible0.4%return rate — above 5% kills the launch gate
Conversion
Incredible16.0%search→purchase rate — share of searches ending in a sale
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Market size
Good$673K$673K/yr · 348K searches
Price range
Good$5.93–$30.47cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Good$12.11avg listing price — sweet spot $15–$100
Growth
Okay+14.5%90-day search growth — must beat 0% to launch
Review moat
Bad5,371.75avg incumbent reviews — the moat a new listing must climb
Competition
Bad75%top-5 click share — a locked-up shelf
Brand share
Bad98%top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, dye remover is a $673K/yr Amazon United States market (348K searches/yr). The top 5 brands hold 98% of demand. Verdict: Worth a look — 55/100.
Data updated Jul 13, 2026 · scored weekly · How we score niches
dye remover market data
- Units sold / yr
- 50K–60K
- avg 2,000–2,500/product
- Revenue / yr
- $606K–$727K
- units × avg price
- Conversion rate
- 16.0%
- Avg BSR
- #73
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 75%
- Out of stock
- 0.0%
- Avg brand age
- 59 months
- Avg seller age
- 141 days
Competition & brand share
The top 5 products capture 75% of clicks — a locked-up shelf that new listings rarely crack.Brands
6 falling
Sellers
146
Top-5 brand share
98%
Top 20: 100%
Top-5 click share
75%
Top 20: 100%
Open market
0%
- Carbona57%
- The Pink Stuff18%
- Craft County9%
- Stardrops8%
- Rit6%
- SHOUT2%
Demand
Weekly Amazon search volume, last 27 weeks — +14.5% search growth over the last 90 days.Top dye remover search terms
- carbona color run remover65K/yr
- color run remover48K/yr
- color remover for clothes30K/yr
- pink stuff laundry21K/yr
- dye remover for clothes19K/yr
- the pink stuff laundry27K/yr
- the pink stuff oxi powder9K/yr
- dye transfer remover9K/yr
- color bleed remover for clothes23K/yr
- color run remover for clothes16K/yr
Top dye remover products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 12 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Carbona Color Run Remover (2.6 Oz) Ultra Strong Laundry Dye Transfer Remover Helps Fix Color Run Accidents Brightens Whites Hand or Machine Use
Carbona$6.613.7★4,012 rev
Carbona Color Run Remover | Powerful Color Bleed Eliminator | Fixes Color Run Accidents | 2.6 Oz 2 Pack
Carbona$9.203.7★4,012 rev
Stardrops - The Pink Stuff - The Miracle Laundry Oxi Powder Stain Remover Specifically Formulated for Whites 1 kg
The Pink Stuff$13.604.6★2,689 rev
Carbona Color Run Remover | Powerful Color Bleed Eliminator | Fixes Color Run Accidents | 2.6 Oz 1 Pack
Carbona$7.483.7★4,012 rev
All Purpose Concentrated Rit Dye Powder Multi-Packs for Clothing Dcor and Crafts Color Remover (1 Pack)
Craft County$6.724.2★956 rev
Newest
by launch dateAll Purpose Concentrated Rit Dye Powder Multi-Packs for Clothing Dcor and Crafts Color Remover (1 Pack)
Craft County$6.72956 rev
Stardrops - The Pink Stuff - The Miracle Laundry Stain Removing Kit - Oxi Powder Whites - Oxi Colors - Oxi Stain Spray (1 Whites Powder 1 Colors Powder 1 Stain Remover) 3 Piece Set (PSLWCS)
Stardrops$30.47451 rev
Stardrops - The Pink Stuff - The Miracle Laundry Oxi Stain Remover Spray 500ml
The Pink Stuff$5.932,463 rev
Stardrops - The Pink Stuff - The Miracle Laundry Oxi Powder Stain Remover Specifically Formulated for Whites 1 kg
The Pink Stuff$13.602,689 rev
Carbona Color Run Remover | Powerful Color Bleed Eliminator | Fixes Color Run Accidents | 2.6 Oz 2 Pack
Carbona$9.204,012 rev
Trending
90-day click momentumCarbona Color Run Remover (2.6 Oz) Ultra Strong Laundry Dye Transfer Remover Helps Fix Color Run Accidents Brightens Whites Hand or Machine Use
Carbona$6.613.7★
All Purpose Concentrated Rit Dye Powder Multi-Packs for Clothing Dcor and Crafts Color Remover (1 Pack)
Craft County$6.724.2★
Carbona Color Run Remover | Powerful Color Bleed Eliminator | Fixes Color Run Accidents | 2.6 Oz 1 Pack
Carbona$7.483.7★
Stardrops - The Pink Stuff - The Miracle Laundry Oxi Powder Stain Remover Specifically Formulated for Whites 1 kg
The Pink Stuff$13.604.6★
Stardrops The Pink Stuff Miracle Laundry Oxi Powder Stain Remover for Colours 1kg
Stardrops$10.864.7★
What buyers say about dye remover
What buyers praise and complain about, mined from review topics.What buyers love
“Color”
“Great value”
“Color quality is great”
“effective”
“These are great when washing new clothes together”
“Ease of use”
“As advertised”
“no mess”
“lasts a long time”
“Beyond the cleaning power, it smells amazing and helps my clothes stay smelling fresh and feeling soft”
What buyers complain about
“Made the color bleed10x worse”
“It doesnt work as indicated”
“left the stain”
“smells so strongly”
“A bit pricey”
“Completely stripped the color”
“Time consuming hard to rinse off”
“Leaking product”
“I was allergic to it”
“The sheet remains white after the wash”
Top return reasons
Common questions
- Is dye remover profitable to sell on Amazon United States?
- The niche generates $673K/yr across 12 tracked products. 90-day search growth is +14.5%. Flapen's verdict: Worth a look (55/100).
- How competitive is the dye remover niche?
- 6 brands and 146 sellers compete. The top 5 products take 75% of clicks and top 5 brands hold 98% of demand.
- What do buyers complain about in dye remover?
- Top complaints mined from reviews: Color, Functionality-Overall, Stain Resistance. The return rate is 0.4%.
- What does it cost to enter the dye remover niche?
- Listings span $5.93–$30.47; the average listing price is $12.11 (sweet spot $15–$100). The average incumbent carries 5,372 reviews — the moat a new listing must climb.