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Dye Free Ibuprofen Kids

Fail

The top 5 brands take 100% of clicks, so Dye Free Ibuprofen Kids is a Fail.

Flapen Score
42
42 / 100
Ranks 11,318 of 14,768 Health & Household niches · −7 vs the category median of 49
Market size
$2.6M/yr1.4M searches / yr
90-day growth
-21.9%search demand this quarter
Competition
80%top-5 click share · 3 brands · 58 sellers

Flapen Score

Dye Free Ibuprofen Kids against its category

The dotted line is the Health & Household average. Past it, Dye Free Ibuprofen Kids is stronger. Inside it, weaker.

42Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Dye Free Ibuprofen Kids market on Amazon at a glance

Shoppers on Amazon United States searched for Dye Free Ibuprofen Kids 1.4M times last year and spent an estimated $2.6M. All 3 brands take every click. Demand peaks in Jan–Feb–Mar–Dec. Flapen scores it 42 out of 100, a Fail.

01 · Demand

An estimated 24.6% of those searches ended in a purchase.

Shoppers searched for this 1.4M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 24.6% of those searches ended in a purchase. Searches in the last 90 days moved -21.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $2.6M a year.

Searches, last 12 months
1.4M
Growth, 90 days vs prior 90
-21.9%
Conversion, latest week
24.6%
Market size, estimated
$2.6Ma year
Peak month
January43.5× the quietest month
Top search term
childrens motrin428K searches a year

02 · Price

A sale here is worth $7.58.

Listings sell for $7.58 on average, from $4.97 to $11.32. Amazon reports units sold in ranges. This niche sold 400K to 500K a year. The average listing sells 30,000 to 40,000 of them. At $7.58 that is $227K to $303K a year per listing.

Average price
$7.58under the $15 to $100 sweet spot
Price range
$4.97–$11.32
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
400K–500K
Units per listing a year
30,000–40,000
Revenue per listing a year
$227K–$303K
Returns
0.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

70% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #116 within Non-Aspirin. It carries 4,386 reviews at 4.88 stars, so a new listing needs social proof before a better product.

Sponsored listings
70%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#116in Non-Aspirin
Average rating
4.88 starsAmazon United States average 4.42 stars
Average reviews
4,386per listing
Listings tracked
10

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 72 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
72 months

Products

Top Dye Free Ibuprofen Kids products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 80% of clicks. A locked shelf that new listings rarely crack.

Brands

3 flat

Sellers

58

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

80%

Top 20: 100%

Open market

0%

  • Brand 160%
  • Brand 236%
  • Brand 35%
  • Open — no brand owns it (0%)

Demand

Dye Free Ibuprofen Kids search demand

Weekly searches over the year, seasonality beneath. Pick a range.

35K25KPrime Day '25Spike '25Holiday '25JulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jan, Feb, Mar, Dec · busiest ÷ quietest = 43.5×

Search terms

Top Dye Free Ibuprofen Kids search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • childrens motrin428K/yr
  • childrens ibuprofen142K/yr
  • motrin kids172K/yr
  • ibuprofen kids138K/yr
  • kids ibuprofen90K/yr
  • kids motrin84K/yr
  • childrens ibuprofen liquid68K/yr
  • motrin kids age 2-1153K/yr
  • liquid ibuprofen39K/yr
  • ibuprofen liquid35K/yr

Reviews and returns

What reviews say buyers love and hate about Dye Free Ibuprofen Kids

We read the reviews and the return reasons for every product selling here.

15%of positive reviews mention “Taste-Overall”
22%of negative reviews mention “Taste-Overall”
<0.1%of orders come back, a rate Amazon rounds to zero
“Ok. The taste and color are just a bit too artificial”
A buyer, on “Taste-Overall”22% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Dye Free Ibuprofen Kids questions

Answered from the same tracked data.