Duracell Mn21/23 12v Battery

Shoppers searched for this 232K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 33.4% of those searches ended in a purchase. Searches in the last 90 days moved +17.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $579K a year.

Searches, last 12 months

232K

Growth, 90 days vs prior 90

+17.9%

Conversion, latest week

33.4%

Market size, estimated

$579Ka year

Peak month

December2.2× the quietest month

Top search term

mn21/23 battery77K searches a year

Listings sell for $7.47 on average, from $2.90 to $12.98. Amazon reports units sold in ranges. This niche sold 80K to 100K a year. The average listing sells 6,000 to 8,000 of them. At $7.47 that is $45K to $60K a year per listing.

Average price

$7.47under the $15 to $100 sweet spot

Price range

$2.90–$12.98

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

80K–100K

Units per listing a year

6,000–8,000

Revenue per listing a year

$45K–$60K

Returns

0.1%of orders · Amazon United States median 2.1%

67% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #126 within Household Batteries. It carries 10,093 reviews at 4.73 stars, so a new listing needs social proof before a better product.

Sponsored listings

67%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#126in Household Batteries

Average rating

4.73 starsAmazon United States average 4.42 stars

Average reviews

10,093per listing

Listings tracked

12

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 73 months on average, so the names here are established.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

73 months