Dry Wipes for Adults

Shoppers searched for this 57K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 16.9% of those searches ended in a purchase. Searches in the last 90 days moved +60.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $70K a year.

Searches, last 12 months

57K

Growth, 90 days vs prior 90

+60.2%

Conversion, latest week

16.9%

Market size, estimated

$70Ka year

Peak month

July1.9× the quietest month

Top search term

pro heal band-aid15K searches a year

Listings sell for $7.27 on average, from $4.24 to $13.25. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 1,000 to 1,250 of them. At $7.27 that is $7K to $9K a year per listing.

Average price

$7.27under the $15 to $100 sweet spot

Price range

$4.24–$13.25

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

13K–15K

Units per listing a year

1,000–1,250

Revenue per listing a year

$7K–$9K

Returns

0.0%of orders · Amazon United States median 2.1%

45% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.2% of listings are out of stock. The average listing ranks #91 within Bandages & Bandaging Supplies. It carries 8,182 reviews at 4.60 stars, so a new listing needs social proof before a better product.

Sponsored listings

45%

Prime listings

100%

Out of stock, average day

1.2%

Average rank

#91in Bandages & Bandaging Supplies

Average rating

4.60 starsAmazon United States average 4.42 stars

Average reviews

8,182per listing

Listings tracked

11

4 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

4

Successful launches

4Amazon's first-year sales bar

Average brand age

35 months