Dry Sweeping Cloths

Shoppers searched for this 1.0M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 22.7% of those searches ended in a purchase. Searches in the last 90 days moved -15.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $3.0M a year.

Searches, last 12 months

1.0M

Growth, 90 days vs prior 90

-15.3%

Conversion, latest week

22.7%

Market size, estimated

$3.0Ma year

Peak month

January2.7× the quietest month

Top search term

swiffer dry cloths354K searches a year

Listings sell for $12.90 on average, from $6.58 to $22.72. Amazon reports units sold in ranges. This niche sold 200K to 250K a year. The average listing sells 10,000 to 12,500 of them. At $12.90 that is $129K to $161K a year per listing.

Average price

$12.90under the $15 to $100 sweet spot

Price range

$6.58–$22.72

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

200K–250K

Units per listing a year

10,000–12,500

Revenue per listing a year

$129K–$161K

Returns

0.5%of orders · Amazon United States median 2.1%

63% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #70 within Mopping. It carries 15,247 reviews at 4.57 stars, so a new listing needs social proof before a better product.

Sponsored listings

63%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#70in Mopping

Average rating

4.57 starsAmazon United States average 4.42 stars

Average reviews

15,247per listing

Listings tracked

19

5 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months

5

Successful launches

5Amazon's first-year sales bar

Average brand age

37 months