Is Dry Nose Relief profitable to sell on Amazon United States?

Flapen scores Dry Nose Relief 46 out of 100 on Amazon United States, a Fail. Shoppers spend $867K a year across 15 tracked products. Search demand grew -38.3% in the last 90 days.

How competitive is the Dry Nose Relief niche on Amazon United States?

9 brands and 78 sellers compete in Dry Nose Relief on Amazon United States. The top 5 Dry Nose Relief products take 72% of clicks, and the top 5 brands take 91%.

What does it cost to enter the Dry Nose Relief niche?

Dry Nose Relief sells for $10.27 on average on Amazon United States, outside the $15 to $100 sweet spot. Listings run $3.16 to $19.67. The average product has 7,395 reviews, the count a new listing must catch up to.

Dry Nose Relief

Fail

Demand is soft, at -38.3% this quarter, so Dry Nose Relief is a Fail.

Flapen Score: 46
46 / 100Ranks 9,041 of 14,768 Health & Household niches · −3 vs the category median of 49
Market size: $867K/yr444K searches / yr
90-day growth: -38.3%search demand this quarter
Competition: 72%top-5 click share · 9 brands · 78 sellers

Flapen Score

Dry Nose Relief against its category

The dotted line is the Health & Household average. Past it, Dry Nose Relief is stronger. Inside it, weaker.

46Fail

This niche Category average

See the method

Market

The Dry Nose Relief market on Amazon at a glance

Shoppers on Amazon United States searched for Dry Nose Relief 444K times last year and spent an estimated $867K. The top 5 brands take 91% of clicks. Flapen scores it 46 out of 100, a Fail.

01 · Demand

An estimated 19.0% of those searches ended in a purchase.

Shoppers searched for this 444K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 19.0% of those searches ended in a purchase. Searches in the last 90 days moved -38.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $867K a year.

Searches, last 12 months: 444K
Growth, 90 days vs prior 90: -38.3%
Conversion, latest week: 19.0%
Market size, estimated: $867Ka year
Top search term: ayr saline nasal spray mist89K searches a year

02 · Price

A sale here is worth $10.27.

Listings sell for $10.27 on average, from $3.16 to $19.67. Amazon reports units sold in ranges. This niche sold 80K to 100K a year. The average listing sells 4,000 to 5,000 of them. At $10.27 that is $41K to $51K a year per listing.

Average price: $10.27under the $15 to $100 sweet spot
Price range: $3.16–$19.67
Amazon United States median price: $24.38across 115,062 niches
Units sold a year: 80K–100K
Units per listing a year: 4,000–5,000
Revenue per listing a year: $41K–$51K
Returns: 0.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

60% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #211 within Allergy, Sinus & Asthma. It carries 7,395 reviews at 4.56 stars, so a new listing needs social proof before a better product.

Sponsored listings: 60%
Prime listings: 100%
Out of stock, average day: 0.0%
Average rank: #211in Allergy, Sinus & Asthma
Average rating: 4.56 starsAmazon United States average 4.42 stars
Average reviews: 7,395per listing
Listings tracked: 15

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 91 months on average, so the names here are established.

Launched, last 12 months: 0
Successful launches: 0Amazon's first-year sales bar
Average brand age: 91 months

Products

Top Dry Nose Relief products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 72% of clicks. A locked shelf that new listings rarely crack.

Brands

9 falling

Sellers

Top-5 brand share

91%

Top 20: 100%

Top-5 click share

72%

Top 20: 100%

Open market

Brand 166%
Brand 28%
Brand 37%
Brand 45%
Brand 54%
Brand 63%
Open — no brand owns it (3 brands, 6%)

Demand

Dry Nose Relief search demand

Weekly searches over the year. Pick a range.

Search terms

Top Dry Nose Relief search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

ayr saline nasal spray mist89K/yr -25.3%26.5% conv.
dry nose relief46K/yr -42.2%11.7% conv.
nasal moisturizer for inside nose46K/yr -53.6%14.3% conv.
nasal moisturizer37K/yr -36.9%12.0% conv.
nose moisturizer32K/yr -35.0%9.9% conv.
dry nose22K/yr -38.4%9.6% conv.
ayr saline nasal mist19K/yr -29.1%21.6% conv.
boroleum nasal ointment20K/yr -45.8%18.4% conv.
ayr nasal spray14K/yr -15.0%19.7% conv.
dry nose moisturizer15K/yr -32.0%10.5% conv.

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FAQ

Common Dry Nose Relief questions

Answered from the same tracked data.

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