Drumroll Protein Donuts

Shoppers searched for this 298K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.2% of those searches ended in a purchase. Searches in the last 90 days moved -19.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $391K a year.

Searches, last 12 months

298K

Growth, 90 days vs prior 90

-19.1%

Conversion, latest week

5.2%

Market size, estimated

$391Ka year

Top search term

protein donuts99K searches a year

Listings sell for $25.27 on average, from $8.59 to $31.27. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 1,000 to 1,250 of them. At $25.27 that is $25K to $32K a year per listing.

Average price

$25.27inside the $15 to $100 sweet spot

Price range

$8.59–$31.27

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

15K–20K

Units per listing a year

1,000–1,250

Revenue per listing a year

$25K–$32K

Returns

0.0%of orders · Amazon United States median 2.1%

92% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.0% of listings are out of stock. The average listing ranks #107 within Healthy Snacks & Beverages. It carries 1,092 reviews at 4.03 stars, so a new listing needs social proof before a better product.

Sponsored listings

92%

Prime listings

100%

Out of stock, average day

1.0%

Average rank

#107in Healthy Snacks & Beverages

Average rating

4.03 starsAmazon United States average 4.42 stars

Average reviews

1,092per listing

Listings tracked

12

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 56 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

2Amazon's first-year sales bar

Average brand age

56 months