Dragon Lighter

Shoppers searched for this 74K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.5% of those searches ended in a purchase. Searches in the last 90 days moved +8.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $28K a year.

Searches, last 12 months

74K

Growth, 90 days vs prior 90

+8.0%

Conversion, latest week

1.5%

Market size, estimated

$28Ka year

Peak month

December2.7× the quietest month

Top search term

dragon lighter33K searches a year

Listings sell for $24.97 on average, from $6.89 to $133.17. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $24.97 that is $0 to $2K a year per listing.

Average price

$24.97inside the $15 to $100 sweet spot

Price range

$6.89–$133.17

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

2K–2K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

1.6%of orders · Amazon United States median 2.1%

71% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 7.2% of listings are out of stock. The average listing ranks #1,637 within Lighters & Matches. It carries 222 reviews at 4.16 stars, so a new listing needs social proof before a better product.

Sponsored listings

71%

Prime listings

95%

Out of stock, average day

7.2%

Average rank

#1,637in Lighters & Matches

Average rating

4.16 starsAmazon United States average 4.42 stars

Average reviews

222per listing

Listings tracked

59

4 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

4

Successful launches

0Amazon's first-year sales bar

Average brand age

34 months