dong quai
Worth a lookShows low returns (0.0%), but soft demand (-14.4% this quarter) keeps it on the watch list.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Avg price
Great$17.15avg listing price — sweet spot $15–$100
Price range
Good$9.63–$28.69cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good753.82avg incumbent reviews — the moat a new listing must climb
Conversion
Good6.2%search→purchase rate — share of searches ending in a sale
Brand share
Good67%top-5 brand share — brands hold most of the demand
Competition
Okay56%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Market size
Okay$127K$127K/yr · 119K searches
Growth
Bad-14.4%90-day search growth — must beat 0% to launch
According to Flapen's Amazon United States niche tracking, dong quai is a $127K/yr Amazon United States market (119K searches/yr). The top 5 brands hold 67% of demand. Verdict: Worth a look — 52/100.
Data updated Jul 27, 2026 · scored weekly · How we score niches
dong quai market data
- Units sold / yr
- 6K–8K
- avg 250–500/product
- Revenue / yr
- $103K–$137K
- units × avg price
- Conversion rate
- 6.2%
- Avg BSR
- #1,762
- Page quality
- 0%
- Prime
- 95%
- Sponsored
- 68%
- Out of stock
- 4.5%
- Avg brand age
- 76 months
- Avg seller age
- 169 days
Competition & brand share
The top 5 products take 56% of clicks — established leaders, but buyers still shop beyond them.Brands
20 rising
Sellers
35
Top-5 brand share
67%
Top 20: 100%
Top-5 click share
56%
Top 20: 98%
Open market
29%
- Nature's Answer23%
- Nutricost17%
- Horbäach17%
- Wild & Organic6%
- NOW Foods5%
- Carlyle5%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -14.4% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.3×
Top dong quai search terms
- dong quai77K/yr
- dong quai root11K/yr
- dong quai capsules4K/yr
- don quai herb6K/yr
- dong quai herb5K/yr
- don quai4K/yr
- don qui3K/yr
- dong quai supplement for women10K/yr
Top dong quai products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 22 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Horbach Dong Quai Capsules | 150 Count | Traditional Herb
Horbäach$10.314.6★319 rev

Natures Answer Dong Quai Womens Support Supplement - Female Hormonal Support Female Wellness Supplement Liquid Extract Alcohol Free Gluten Free Kosher - 1 oz
Nature's Answer$13.484.4★566 rev

Nutricost Dong Quai (565mg) 120 Capsules Angelica Sinensis Gluten-Free
Nutricost$11.794.5★1,376 rev

Natures Answer Dong Quai Root 1000mg | Dietary Supplement | Supports Female Hormone Balance | Non-GMO Vegan Kosher Certified & Gluten-Free | Vegetarian Capsules 90ct
Nature's Answer$13.914.3★1,434 rev

Nutricost Dong Quai 565mg 240 Capsules (Angelica Sinensis) Gluten-Free
Nutricost$15.694.5★1,376 rev
Newest
by launch date
FullChea - Dried Dong Quai Root 4oz/114g Premium Sifted Angelica Sinensis
FullChea$9.773 rev

HERBENENERGYflow Dong Quai Supplement for Women Health Support Menopause Relief | Female Balance & Hot Flashes Relief. | Non-GMO Vegetarian Capsules w/Black Cohosh Red Clover. 90 Count
HERBENERGYflow$18.268 rev

Dong Quai (Angelica Sinensis Root) - 4oz (113g) | 100% Natural Dried Dang GUI Herb | Traditional Herb Non-GMO Resealable Bag
Zunhai Food$14.923 rev

Clear Source Herbs Organic Dong Quai Root (Angelicae Sinensis Radix/Dang Gui/Quan Gui Pian) USDA Certified Organic Lab-Tested Premium Sliced Root for Herbal Tea Decoctions
Clear Source$22.622 rev

Hormone Harmony for Women with Black Cohosh Dong Quai & Red Clover Natural Hormone Balance for Women of All Ages Supports PMS Menopause & Mood Womens Hormone Balance Supplement 60 Capsules
Vimerson Health$22.8758 rev
Trending
90-day click momentum
FullChea - Dried Dong Quai Root 4oz/114g Premium Sifted Angelica Sinensis
FullChea$9.775.0★

Dong Quai (Angelica Sinensis Root) - 4oz (113g) | 100% Natural Dried Dang GUI Herb | Traditional Herb Non-GMO Resealable Bag
Zunhai Food$14.925.0★

Clear Source Herbs Organic Dong Quai Root (Angelicae Sinensis Radix/Dang Gui/Quan Gui Pian) USDA Certified Organic Lab-Tested Premium Sliced Root for Herbal Tea Decoctions
Clear Source$22.624.5★

HERBENENERGYflow Dong Quai Supplement for Women Health Support Menopause Relief | Female Balance & Hot Flashes Relief. | Non-GMO Vegetarian Capsules w/Black Cohosh Red Clover. 90 Count
HERBENERGYflow$18.265.0★

Biokoma Angelica Dried Root 100g 3.55oz Loose Herb Dong Quai Angelica Archangelica Herbal Tea Digestive Respiratory Support Womens Health Resealable Pouch Non-GMA No Additives No Preservatives Kosher
Biokoma$16.704.6★
What buyers say about dong quai
What buyers praise and complain about, mined from review topics.What buyers love
“Menopause relief”
“Seriously hands down amazing”
“Makes for a great night of sleep”
“This natural supplement helps with hormones”
“Finally have my energy back”
“Great supplement”
“Worth it”
“pleasant herbal flavor with a light floral note that makes it easy to drink”
“overall it has helped me to stay stable throughout my cycle”
“Really helps with maintaining and regulating balance”
What buyers complain about
“Didn't work for me”
“The taste is terrible”
“Apparently not returnable- no idea how this has good reviews”
“Negative Side Effects”
“I just realized that this product wont help as advertised”
“Allergic Reaction”
“Bloating and Stomach Issues”
“Hurts so bad”
“I was lacking energy”
“These worked for maybe a year then stopped working”
Top return reasons
Common questions
- Is dong quai profitable to sell on Amazon United States?
- The niche generates $127K/yr across 22 tracked products. 0 of 5 products launched in the last 360 days are still selling. 90-day search growth is -14.4%. Flapen's verdict: Worth a look (52/100).
- How competitive is the dong quai niche?
- 20 brands and 35 sellers compete. The top 5 products take 56% of clicks and top 5 brands hold 67% of demand.
- What do buyers complain about in dong quai?
- Top complaints mined from reviews: Functionality-Overall, Taste-Overall, Quality-Overall. The return rate is 0.0%.
- When does demand for dong quai peak?
- Demand is steady year-round — the busiest month runs 1.3× the quietest.
- What does it cost to enter the dong quai niche?
- Listings span $9.63–$28.69; the average listing price is $17.15 (sweet spot $15–$100). The average incumbent carries 754 reviews — the moat a new listing must climb.