Dog Wrapping Paper

Shoppers searched for this 217K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.2% of those searches ended in a purchase. Searches in the last 90 days moved +7.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $149K a year.

Searches, last 12 months

217K

Growth, 90 days vs prior 90

+7.4%

Conversion, latest week

7.2%

Market size, estimated

$149Ka year

Peak month

December7.9× the quietest month

Top search term

dog wrapping paper64K searches a year

Listings sell for $9.53 on average, from $6.00 to $15.26. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 100 to 250 of them. At $9.53 that is $953 to $2K a year per listing.

Average price

$9.53under the $15 to $100 sweet spot

Price range

$6.00–$15.26

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

10K–13K

Units per listing a year

100–250

Revenue per listing a year

$953–$2K

Returns

1.1%of orders · Amazon United States median 2.1%

80% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 16.7% of listings are out of stock. The average listing ranks #489 within Gift Wrap Paper. It carries 429 reviews at 4.67 stars, so a new listing needs social proof before a better product.

Sponsored listings

80%

Prime listings

100%

Out of stock, average day

16.7%

Average rank

#489in Gift Wrap Paper

Average rating

4.67 starsAmazon United States average 4.42 stars

Average reviews

429per listing

Listings tracked

35

14 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 20 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

14

Successful launches

1Amazon's first-year sales bar

Average brand age

20 months