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Dog Eye Mask

Fail

The top 5 products take 100% of clicks, so Dog Eye Mask is a Fail.

Flapen Score
46
46 / 100
Ranks 9,041 of 14,768 Health & Household niches · −3 vs the category median of 49
Market size
$41K/yr62K searches / yr
90-day growth
+55.8%search demand this quarter
Competition
100%top-5 click share · 5 brands · 18 sellers

Flapen Score

Dog Eye Mask against its category

The dotted line is the Health & Household average. Past it, Dog Eye Mask is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Dog Eye Mask market on Amazon at a glance

Shoppers on Amazon United States searched for Dog Eye Mask 62K times last year and spent an estimated $41K. All 5 brands take every click. Flapen scores it 46 out of 100, a Fail.

01 · Demand

An estimated 4.7% of those searches ended in a purchase.

Shoppers searched for this 62K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.7% of those searches ended in a purchase. Searches in the last 90 days moved +55.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $41K a year.

Searches, last 12 months
62K
Growth, 90 days vs prior 90
+55.8%
Conversion, latest week
4.7%
Market size, estimated
$41Ka year
Top search term
dachshund eye patches8K searches a year

02 · Price

A sale here is worth $13.87.

Listings sell for $13.87 on average, from $5.16 to $29.36. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 250 to 500 of them. At $13.87 that is $3K to $7K a year per listing.

Average price
$13.87under the $15 to $100 sweet spot
Price range
$5.16–$29.36
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–4K
Units per listing a year
250–500
Revenue per listing a year
$3K–$7K
Returns
0.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #339 within Vision. It carries 367 reviews at 4.28 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#339in Vision
Average rating
4.28 starsAmazon United States average 4.42 stars
Average reviews
367per listing
Listings tracked
5

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
41 months

Products

Top Dog Eye Mask products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 100% of clicks. A locked shelf that new listings rarely crack.

Brands

5 falling

Sellers

18

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

100%

Top 20: 100%

Open market

0%

  • Brand 151%
  • Brand 219%
  • Brand 315%
  • Brand 413%
  • Brand 53%

Search terms

Top Dog Eye Mask search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • dachshund eye patches8K/yr
  • weiner dog eye patches6K/yr
  • cute eye patches6K/yr
  • cute eye patch8K/yr
  • bedazzled eye patch8K/yr
  • funny eye patch7K/yr
  • birthday eye patches4K/yr
  • eye want cake eye patches3K/yr
  • decorative eye patch5K/yr
  • cute eye patches for women6K/yr

Reviews and returns

What reviews say buyers love and hate about Dog Eye Mask

We read the reviews and the return reasons for every product selling here.

18%of positive reviews mention “Smell”
28%of negative reviews mention “Moist/Dry”
0.7%of orders come back
“Im kind of embarrassed I gave these out as gifts because theyre not hydrating at all”
A buyer, on “Moist/Dry”28% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Dog Eye Mask questions

Answered from the same tracked data.