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Doff N Donner

Fail

The top 5 brands take 100% of clicks, so Doff N Donner is a Fail.

Flapen Score
33
33 / 100
Ranks 14,104 of 14,768 Health & Household niches · −16 vs the category median of 49
Market size
$111K/yr20K searches / yr
90-day growth
-33.2%search demand this quarter
Competition
94%top-5 click share · 4 brands · 14 sellers

Flapen Score

Doff N Donner against its category

The dotted line is the Health & Household average. Past it, Doff N Donner is stronger. Inside it, weaker.

33Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Doff N Donner market on Amazon at a glance

Shoppers on Amazon United States searched for Doff N Donner 20K times last year and spent an estimated $111K. All 4 brands take every click. Flapen scores it 33 out of 100, a Fail.

01 · Demand

An estimated 8.8% of those searches ended in a purchase.

Shoppers searched for this 20K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.8% of those searches ended in a purchase. Searches in the last 90 days moved -33.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $111K a year.

Searches, last 12 months
20K
Growth, 90 days vs prior 90
-33.2%
Conversion, latest week
8.8%
Market size, estimated
$111Ka year
Top search term
doff and donner compression sock aid5K searches a year

02 · Price

A sale here is worth $63.59.

Listings sell for $63.59 on average, from $15.89 to $130.07. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 100 to 250 of them. At $63.59 that is $6K to $16K a year per listing.

Average price
$63.59inside the $15 to $100 sweet spot
Price range
$15.89–$130.07
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
750–1K
Units per listing a year
100–250
Revenue per listing a year
$6K–$16K
Returns
7.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

71% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #80 within Diabetes Care. It carries 2,990 reviews at 4.30 stars, so a new listing needs social proof before a better product.

Sponsored listings
71%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#80in Diabetes Care
Average rating
4.30 starsAmazon United States average 4.42 stars
Average reviews
2,990per listing
Listings tracked
7

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 50 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
50 months

Products

Top Doff N Donner products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 94% of clicks. A locked shelf that new listings rarely crack.

Brands

4 rising

Sellers

14

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

94%

Top 20: 100%

Open market

0%

  • Brand 176%
  • Brand 217%
  • Brand 35%
  • Brand 43%

Demand

Doff N Donner search demand

Weekly searches over the year. Pick a range.

2K1KSpike '26Feb '26Feb '26Mar '26Apr '26Apr '26May '26Jun '26Jun '26

Search terms

Top Doff N Donner search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • doff and donner compression sock aid5K/yr
  • doff n donner6K/yr
  • sigvaris doff n donner4K/yr
  • doff n donner compression socks aid5K/yr

Reviews and returns

What reviews say buyers love and hate about Doff N Donner

We read the reviews and the return reasons for every product selling here.

22%of positive reviews mention “Ease Of Use”
17%of negative reviews mention “Ease Of Use”
7.1%of orders come back
“Not so easy”
A buyer, on “Ease Of Use”17% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Doff N Donner questions

Answered from the same tracked data.