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Disposable Underpads 17 X 24

Fail

Shoppers spend an estimated $61K a year here, so Disposable Underpads 17 X 24 is a Fail.

Flapen Score
39
39 / 100
Ranks 12,636 of 14,768 Health & Household niches · −10 vs the category median of 49
Market size
$61K/yr51K searches / yr
90-day growth
-20.0%search demand this quarter
Competition
66%top-5 click share · 10 brands · 126 sellers

Flapen Score

Disposable Underpads 17 X 24 against its category

The dotted line is the Health & Household average. Past it, Disposable Underpads 17 X 24 is stronger. Inside it, weaker.

39Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Disposable Underpads 17 X 24 market on Amazon at a glance

Shoppers on Amazon United States searched for Disposable Underpads 17 X 24 51K times last year and spent an estimated $61K. The top 5 brands take 79% of clicks. Flapen scores it 39 out of 100, a Fail.

01 · Demand

An estimated 13.4% of those searches ended in a purchase.

Shoppers searched for this 51K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 13.4% of those searches ended in a purchase. Searches in the last 90 days moved -20.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $61K a year.

Searches, last 12 months
51K
Growth, 90 days vs prior 90
-20.0%
Conversion, latest week
13.4%
Market size, estimated
$61Ka year
Peak month
January1.4× the quietest month
Top search term
dynarex18K searches a year

02 · Price

A sale here is worth $8.93.

Listings sell for $8.93 on average, from $5.66 to $21.56. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 500 to 750 of them. At $8.93 that is $4K to $7K a year per listing.

Average price
$8.93under the $15 to $100 sweet spot
Price range
$5.66–$21.56
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
10K–13K
Units per listing a year
500–750
Revenue per listing a year
$4K–$7K
Returns
0.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 9.7% of listings are out of stock. The average listing ranks #133 within Antibiotics & Antiseptics. It carries 17,428 reviews at 4.68 stars, so a new listing needs social proof before a better product.

Sponsored listings
93%
Prime listings
100%
Out of stock, average day
9.7%
Average rank
#133in Antibiotics & Antiseptics
Average rating
4.68 starsAmazon United States average 4.42 stars
Average reviews
17,428per listing
Listings tracked
15

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 76 months on average, so the names here are established.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
76 months

Products

Top Disposable Underpads 17 X 24 products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 66% of clicks. Leaders hold, but buyers still shop past them.

Brands

10 rising

Sellers

126

Top-5 brand share

79%

Top 20: 100%

Top-5 click share

66%

Top 20: 100%

Open market

14%

  • Brand 147%
  • Brand 28%
  • Brand 38%
  • Brand 48%
  • Brand 57%
  • Brand 67%
  • Open — no brand owns it (4 brands, 14%)

Demand

Disposable Underpads 17 X 24 search demand

Weekly searches over the year, seasonality beneath. Pick a range.

1K600Spike '24Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

Search terms

Top Disposable Underpads 17 X 24 search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • dynarex18K/yr
  • fsa alcohol wipes7K/yr
  • alcohol wipes fsa6K/yr
  • dynarex bandages4K/yr
  • alcohol prep pads fsa eligible3K/yr
  • alcohol prep pads fsa3K/yr
  • hsa alcohol wipes3K/yr
  • alcohol wipes fsa eligible4K/yr
  • fsa alcohol prep pads3K/yr

Reviews and returns

What reviews say buyers love and hate about Disposable Underpads 17 X 24

We read the reviews and the return reasons for every product selling here.

23%of positive reviews mention “Value For Money”
26%of negative reviews mention “Size-Overall”
0.2%of orders come back
“Box is small”
A buyer, on “Size-Overall”26% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Disposable Underpads 17 X 24 questions

Answered from the same tracked data.