disposable
Launch itA $8.2M/yr market growing +22.6% this quarter with returns at 0.3% — clears our launch bar.
Market size
Incredible$8.2M$8.2M/yr · 4.0M searches
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Conversion
Incredible15.3%search→purchase rate — share of searches ending in a sale
Avg price
Good$13.62avg listing price — sweet spot $15–$100
Growth
Good+22.6%90-day search growth — must beat 0% to launch
Price range
Okay$2.78–$25.65cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Okay89%top-5 brand share — brands hold most of the demand
Review moat
Bad4,466.78avg incumbent reviews — the moat a new listing must climb
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Competition
Bad84%top-5 click share — a locked-up shelf
According to Flapen's Amazon United States niche tracking, disposable is a $8.2M/yr Amazon United States market (4.0M searches/yr). The top 5 brands hold 89% of demand. Verdict: Launch it — 56/100.
Data updated Jul 21, 2026 · scored weekly · How we score niches
disposable market data
- Units sold / yr
- 600K–800K
- avg 60,000–80,000/product
- Revenue / yr
- $8.2M–$10.9M
- units × avg price
- Conversion rate
- 15.3%
- Avg BSR
- #8
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 89%
- Out of stock
- 0.0%
- Avg brand age
- 51 months
- Avg seller age
- 153 days
Competition & brand share
The top 5 products capture 84% of clicks — a locked-up shelf that new listings rarely crack.Brands
8 falling
Sellers
19
Top-5 brand share
89%
Top 20: 100%
Top-5 click share
84%
Top 20: 100%
Open market
7%
- Amazon Basics63%
- Glad8%
- Dealusy7%
- MOACOCK6%
- AOZITA5%
- Party Dimensions4%
- Open — no brand owns it (2 brands, 7%)
Demand
Weekly Amazon search volume, last 24 weeks — +22.6% search growth over the last 90 days.Top disposable search terms
- plastic silverware1.5M/yr
- plastic utensils628K/yr
- plastic cutlery279K/yr
- disposable silverware297K/yr
- disposable utensils130K/yr
- plastic silverware heavy duty126K/yr
- disposable cutlery125K/yr
- utensils plastic disposable111K/yr
- heavy duty plastic silverware125K/yr
- cutlery set disposable85K/yr
Top disposable products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 9 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Amazon Basics Disposable Clear Plastic Cutlery Set Premium Quality Strong 192 Count Large Combo Pack Forks Spoons and Knives
Amazon Basics$8.844.8★5,715 rev
Glad Clear Disposable Cutlery Set with Heavy Duty Plastic Forks Knives and Spoons Reusable Dishwasher Safe Plastic Utensils for Parties and Everyday Use 240 Count
Glad$13.304.7★7,904 rev
Amazon Basics Disposable Clear Plastic Forks Premium Quality 100 Count Large Pack Packaging May Vary
Amazon Basics$5.974.8★6,244 rev
Dealusy 360 Count Extra Heavy Duty Clear Plastic Silverware 150 Forks 150 Spoons 60 Knives BPA-Free Heat Resistant Disposable Plastic Utensils Set Plastic Cutlery Set Plasticware Bulk
Dealusy$25.654.8★2,971 rev
MOACOCK 100 Count Plastic Silverware Heavy Weight Plastic Forks Spoons Disposable Utensils Cutlery Set for Wedding Party Supplies Everyday Use
MOACOCK$8.324.8★2,821 rev
Newest
by launch date
BYSNOW 360 Count Extra Heavy Duty Plastic Silverware BPA-Free Heat Resistant Disposable Clear Plastic Utensils Set Plastic Cutlery Set Plasticware Bulk for Parties Events and Everyday Use
BYSNOW$20.15307 rev
Hefty ECOSAVE Compostable Assorted Cutlery Set Utensils for BBQs Tailgates Camping Parties and More Includes 8 Forks 8 Spoons and 8 Knives Compostable Sustainable Design 24 Count
Hefty$2.78252 rev
400 Count Heavy Duty Plastic Silverware BPA-Free Clear Plastic Cutlery Set Premium Disposable Utensils for Party Everyday Use 150 Forks 150 Spoons and 100 Knives
AOZITA$20.88864 rev
Amazon Basics Disposable Clear Plastic Forks Premium Quality 100 Count Large Pack Packaging May Vary
Amazon Basics$5.976,244 rev
Amazon Basics Disposable Clear Plastic Cutlery Set Premium Quality Strong 192 Count Large Combo Pack Forks Spoons and Knives
Amazon Basics$8.845,715 rev
Trending
90-day click momentumBYSNOW 360 Count Extra Heavy Duty Plastic Silverware BPA-Free Heat Resistant Disposable Clear Plastic Utensils Set Plastic Cutlery Set Plasticware Bulk for Parties Events and Everyday Use
BYSNOW$20.154.7★
Hefty ECOSAVE Compostable Assorted Cutlery Set Utensils for BBQs Tailgates Camping Parties and More Includes 8 Forks 8 Spoons and 8 Knives Compostable Sustainable Design 24 Count
Hefty$2.784.6★
Amazon Basics Disposable Clear Plastic Forks Premium Quality 100 Count Large Pack Packaging May Vary
Amazon Basics$5.974.8★
MOACOCK 100 Count Plastic Silverware Heavy Weight Plastic Forks Spoons Disposable Utensils Cutlery Set for Wedding Party Supplies Everyday Use
MOACOCK$8.324.8★
Party Dimensions 300 Count Plastic Cutlery Combo Box Disposable Clear Plastic Silverware Utensils Set 100 Forks 100 Spoons 100 Knives
Party Dimensions$16.684.0★
What buyers say about disposable
What buyers praise and complain about, mined from review topics.What buyers love
“Excellent product”
“Great value”
“Strong bag”
“Durable product”
“AS ADVERTISED”
“Ease of use is great—slides on quick”
“Love the size”
“The silverware is the right amount of thickness”
“Nice and heavy”
“Good quality with a classic clear color”
What buyers complain about
“Not strong”
“Not durable”
“heavier then the white ones you get”
“Poor quality”
“do not buy there a thicker stronger when Im going to purchase”
“Plastic wear”
“All three utensil types have shorter than typical disposable cutlery”
“Waste of money”
“Sharp edges”
“This product did not have the items as advertised”
Top return reasons
Common questions
- Is disposable profitable to sell on Amazon United States?
- The niche generates $8.2M/yr across 9 tracked products. 2 of 2 products launched in the last 360 days are still selling. 90-day search growth is +22.6%. Flapen's verdict: Launch it (56/100).
- How competitive is the disposable niche?
- 8 brands and 19 sellers compete. The top 5 products take 84% of clicks and top 5 brands hold 89% of demand.
- What do buyers complain about in disposable?
- Top complaints mined from reviews: Strength, Durability, Weight Heavy. The return rate is 0.3%.
- What does it cost to enter the disposable niche?
- Listings span $2.78–$25.65; the average listing price is $13.62 (sweet spot $15–$100). The average incumbent carries 4,467 reviews — the moat a new listing must climb.